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Benefits of Dairy Farm Training Videos Go Beyond Breaking Old Habits

New farmhands come and go, and each time someone new comes in, training is essential to break old habits. But providing exceptional training is about more than just breaking farmhands of their past, poorly acquired habits to get them up to speed with operations and expectations on your farm. What if we told you that the benefits of dairy farm training videos actually go far beyond breaking old habits? In fact, dairy farm training videos present several major benefits to farm owners including lower insurance rates, increased profits, and decreased employee turnover.

At Beverly Boy Productions, we specialize in the production of a wide variety of videos including training videos for various industries including the agricultural industry and specifically, dairy farms. With more than two decades of past experience producing training videos and corporate content, we know what it takes to engage a target audience to a “T.” Give us a call to learn all about the benefits of producing dairy farm training videos or to get started with video content for your farm.

Keep reading for more on how you can use video on your farm to break old habits, instill strong worker traits, and rise above the competition.

Video Training Reduces Employee Turnover 

While you might not immediately think of video training as the key to reducing employee turnover rates, the reality is, training in general can help to minimize employee turnover, especially if that training is engaging, exciting, and effective!  In the dairy farm industry, employee turnover is estimated around 38.8%. But what’s worse than turnover? 

The costs!

Employee turnover costs can quickly add up in the form of:

  • Loss of productivity.
  • Recruitment costs such as advertising, interview time, and screenings.
  • Training materials cost and management time spent training.
  • Lowered productivity with new hires as they learn the job.
  • Loss of productivity among other workers as they train and assist the newly hired employee to bring them up to speed.
  • New employee costs including costs associated with legal forms and paperwork, management time working on the onboarding, etc.

How do dairy farm training videos reduce some of these costs or minimize the turnover rate among employees? Simple:

  • Video reduces training materials costs. It’s a one & done process that keeps on fulfilling training needs over and over without added or recurring expenses.
  • Video provides training to new employees without interrupting management or other employees therefore there is less loss of productivity among these groups.
  • Video improves worker understanding of important concepts reducing the amount of time that it takes to train in order to work at a level commensurate with a full-trained employee.

Labor experts state that employee turnover can conservatively be estimated at 100 to 150% of the salary for an hourly worker on a dairy farm. Therefore, a dairy farm with just 20 employees that make typical hourly wages of between $10 and $12 or $25K to $30K annually can have turnover costs of between $75K and $90K annually with just a 10% turnover rate and at the industry average of closer to 40% that cost goes up tremendously!

Dairy Farm Training Videos Break Old Habits

In addition to the ability for training videos to improve employee turnover rates which is worth quite a bit to most farm owners, training can also help to break old habits. This is important, as hiring new employees that have any skills from previous work experience on a farm are going to bring with them old habits that need to be changed. As such, many farmers avoid hiring someone that’s “over-qualified” or that comes along with all of the necessary skills and experience required to reduce heavy training needs simply because along with those skills will come old habits that must be broken by the farmer in order to get the new employee up to his or her expectations.

Dairy farm training videos can minimize old habits, reducing any negative impact that previous training may have on the worker. With customized dairy farm training videos, it’s easy to show dairy farmers exactly what is expected of them when they enter a new position within a new farm.  This is of particular value when it comes to training employees on concepts that are frequently forgotten, easily misunderstood, or specific to your farm. 

Additional Benefits of Dairy Farm Training Videos

In addition to the amazing power of training videos to minimize employee turnover rates which in itself will be worth the cost of producing the content, dairy farm training videos also have a host of other benefits. Farmers find that providing video training offers the following additional benefits:

  • Video training is easily accessible.
  • Video training is available on-demand.
  • Video training can be accessed from anywhere and at any time.
  • Video training is self-paced so that new employees can learn at a speed which is comfortable for them.
  • Video training is memorable. In recent studies, employees that watched training videos had 16% stronger knowledge retention than those who engaged in other forms of training.

If you’re interested in finding the most suitable style of training to provide for your employees, dairy farm training videos are a must! You’ll save time, and money, while providing your new farmhands with the essential skills training that they need to succeed on the dairy farm! To learn more, give Beverly Boy Productions a call!

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