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Video Marketing

How Video Marketing Has Changed the Customer Experience

How Video Marketing Has Changed the Customer Experience Marketing is all about connections. Connecting with consumers was once primarily engaged through personal relationships, written ads, and television commercials, but today’s marketing has evolved to include email campaigns, live video on-demand, and a variety of other forms of video content which […]

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Compelling Benefits of Using Video Marketing for Your Business

Compelling Benefits of Using Video Marketing for Your Business Video is an incredible communication tool that has exponentially grown in popularity online over just a few short years. Today more than 82% of all consumer internet traffic is made up of video, as viewers spend upwards of 100 minutes a […]

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5 Brilliant Instagram Video Marketing Tips for Business Owners

5 Brilliant Instagram Video Marketing Tips for Business Owners

5 Brilliant Instagram Video Marketing Tips for Business Owners Can you recall a time, way back when, that Instagram videos were capped at 15 seconds and very few people posted them to the social media platform? Certainly it was a long time ago, and the use of video on Instagram […]

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2022 B2B Video Marketing Trends & Predictions

2022 B2B Video Marketing Trends & Predictions

2022 B2B Video Marketing Trends & Predictions If 2021 was the year that brands would embrace a digital first strategy, then 2022 is the year that those same brands might move to an all-video strategy! That’s right, we’re seeing a huge push toward the use of video at every stage of […]

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What Challenges do Businesses Face when Doing Video Marketing?

What Challenges do Businesses Face when Doing Video Marketing?

What Challenges do Businesses Face when Doing Video Marketing? As more and more businesses are realizing the importance of using video to increase brand awareness, drive consumer engagement, and generate sales many are also finding that video is much more challenging than any other form of content is to create. […]

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Creating a Successful Video Marketing Strategy for Small Business Owners

Creating a Successful Video Marketing Strategy for Small Business Owners

Creating a Successful Video Marketing Strategy for Small Business Owners Most marketers will tell you that the key to any successful video marketing strategy for small business owners lies in planning, taking a quality over quantity stance to produce, and focusing heavily on audience targeting to get the job done. […]

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Getting Started: A Small Business Video Marketing Guide

Getting Started: A Small Business Video Marketing Guide Video marketing is the most popular method of connecting with audiences and acquiring new business for brands large and small. In fact, 86% of businesses are already using video in their day-to-day marketing campaigns. Those that are not using video content yet […]

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How Small Businesses are Using Video Marketing to Grow their Brands

How Small Businesses are Using Video Marketing to Grow their Brands It’s definitely no secret that small businesses are using video marketing. Video is the number one most effective way for business owners to communicate with customers, connect with their audience, and generate relationships that impact their brand. The statistics […]

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