4 Digital Marketing Video Production Benefits for Businesses 

Digital svideo production services for businesses help consumers and brands to connect via social media, websites, or elsewhere on the web. Digital marketing videos are one of many services that businesses can use to their advantage when growing their online presence. If you’re not sure what digital marketing video production is or how it can help your brand succeed online, consider these 4 potential benefits for businesses that use digital marketing video production in their advertising mix. 

1. Marketing Videos Increase Search Engine Rankings 

Digital marketing videos have the power to increase your search engine rankings. This means that if you have a webpage that is doing okay in search and is showing up maybe #10 or #12 for your target keywords, you could add a video and that webpage is likely to show up closer to the top. You might find that adding a digital marketing video to your webpage makes that page rank #3 or #4 for your target keywords. Doing this will drive traffic to your website. 

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2. Digital Marketing Video Production Increases Reach 

Did you know that your digital marketing video production tasks could help you to increase your reach? Reach is the amount of people your content is put in front of when you share it online. If you’re currently reaching 1000 people with your written content, and find that your digital marketing videos have the power to reach 10,000 people — wouldn’t that be worth the effort? We think so! 

Digital marketing video production can help you to increase your reach. Post videos on social media or elsewhere on the web for higher reach and more consumer involvement in your brand. Before you know it you’ll be reaching people all over the world with your products or services. 

3. Digital Marketing Video Production Increases Time on Site 

Are visitors leaving your site prematurely? If someone leaves your site before they have seen all that you have to offer then you might be missing out on conversions. Digital marketing video production services can help you to increase the amount of time that people spend on your site. Keeping people on your site longer will help you to convert more visitors into paying customers. Consider videos on all of your high value money pages to keep consumers around long enough to hear your entire message. 

4. Digital Marketing Video Production Increases Brand Recognition 

Digital marketing videos will help consumers to recognize your brand for what it is and what you do. If you’re having trouble getting your brand to stick in the minds of the consumer, consider marketing videos. Digital marketing video production services can utilize your brand style and colors to help consumers feel connected to your brand through your videos. This is a great way to grow your business. 

Ready to hire a full service digital marketing video production crew? Give Beverly Boy Productions a call.