Top Buffalo Video Production Insights 2024 – Trends To Keep You In The Game

In 2024, corporate video campaigns are more popular than they have ever been. Last year, about 60% of companies said they used video in their marketing strategies, but that number has gone up to over 80%, meaning you are going to need a top Buffalo video production company to help you create an exciting video campaign that will capture your viewers and keep you at the top. When you are deciding what Buffalo video production agency to work on your next campaign, consider some of the trends that we are seeing and try to include one or two of them in your next video so that you are more popular and up to speed in the upcoming year.

Tailoring Your Video Production To Your Audience

A popular trend right now is tailoring your video content to your audience. An example of this is when a full service Buffalo video production company helps you create a film that you will place on your website. When consumers check your website, they will enter their information into a form or into an application that has been created to sync with your site. The video production will then be customized with their information, making it seem like you tailored the video specifically for them. If you think this service is beneficial to your company, work with a video producer that understands website video production. We serve all of West New York, such as Lancaster, West Seneca, East Aurora, and Lockport.

Build Your Story With A Video Production Studio

You have no doubt noticed that Buffalo video marketing companies have done longer corporate films in the past. Today, though, like almost everything else in 2024, we are seeing films that are succinct and short enough to be shared easily on social media. This is not bad, since it makes films simpler and allows you to get them to the max amount of viewers at once.

From running a business in Erie County, or an advertising agency on South Park Avenue in downtown, it is important to hire a production company that has experience with digital marketing in Western New York if you use this trend, because the films will be shared on digital platforms. These short films will keep your customers entertained, and are generally easy to film, but to do them properly, you need a video production studio. A video company won’t be able to do everything that a full service video production studio can to keep your film organized and cohesive.

Choose Companies That Offer Hybrid Video Production Services in Buffalo

When you want to combine info and entertainment in a way that is new, hybrid Video Production Services are great for that. Hybrid video production means combining both live events and video elements to give customers info and entertainment at once. Live streams are rising in popularity, so working with a top Buffalo video production company that knows how to do streaming and webcasting is important, but for hybrid services, you need to work with a production house that can do video elements, too, like adding an action chyron or lower third into the stream. You can also have a webcast streaming with a lower-third graphic that gives information to your consumers without interrupting the live feed.

Hire Film Production Companies Who Know How To Do Micro-Films

Micro-films are really getting some big attention these days. These films usually play in 30 seconds or less and hiring a company that knows how to navigate social media sites to reach your consumers, since social media is where the majority of users both view and share such videos, is going to be invaluable. You may not think that 30 seconds is much time to create a well-done corporate video, but when you work with film production companies in Buffalo that knows these films, they can accomplish a lot in a short amount of time. Hiring a creative agency that knows the value in micro-films can help you create a video marketing campaign that will help your brand grow 2024.

Work With A Buffalo Production Company That Knows Live Streaming

Help your business grow faster than you imagined in 2024 by getting into live video. No, you don’t need to use a cellphone for this trend. You can work with a Buffalo production company that knows live streams and can help you set up one for your company. The production company will simply do the live streaming or webcast for you while you handle the content you want your customers to see.

Consumers like live video because it lets them see what is happening with your company, in real time, and a company who is able to let consumers see into their inner workings in one that consumers feel they can trust. If you choose to do live interviews, you will want to hire a top Buffalo video production company that is close to you whenever you need them for a live steam.

Work With A Buffalo Video Production Agency That Understands Blogging

Take a moment to consider what services you’d like to use from your Buffalo video production agency. Did blogging factor into the services? If not, you may be making a mistake. The top production companies in Buffalo are making short films that are complimenting blogs. A skilled video production agency can help you insert videos into your blogs, and if you don’t have a blog already, why not? Studies have shown that companies who have a blog have a stronger and more loyal following, and having films in those blogs make them more interesting for your consumers.

How To Select The Top Buffalo video production company

When you are deciding on the top Buffalo video production company to hire to help you create your next corporate film campaign, do more than search for “production companies near me.” You need to know the trends that are making a scene and decide which ones would work for your company. Beverly Boy Productions knows the latest trends and corporate film, and we can help you create films with the trends you like to keep your company on top of the market.