Top Austin Video Production Insights 2018 – Trends To Keep In Mind
The best video trends in 2018 are changing how companies do corporate film, and that will make your next campaign exciting. Last year, roughly 60 percent of companies used video campaigns, that number is well over 80 percent, now, and rising. This means that you need a Top Austin video production company to help you create a video campaign that will impress your viewers. When deciding what Austin video production agency to work with, check out the following trends that are popping up to see if any will work for your company.
Engaging Customers With Your Personalized Video Production
One of the coolest trends today is personalizing information to better engage your customer, which is mostly done through social media or apps. For instance, a full-service Austin video production company will help you create fun and interesting video content that you can embed on your website or app and when a consumer visits your site or the app, they will enter in their information and the video gets personalized using the data they entered. This customizes the video production to each customer that supplies their info, making them feel as if you are speaking to them, which helps to foster a better connection between them and your company. If you believe this service is useful for your brand, you should hire a video producer that knows website video production. We are here to help you sort out this trend for your campaign, serving the entire Central Texas region, including Kyle, Buda, San Marcos, and Cedar Creek.
Building a Strong Storyline With A Video Production Studio
In previous corporate film campaigns, Austin video marketing companies created one longer film, running 3-5 minutes, to tell a corporate story or give information. In 2018, the trend for corporate films is shorter videos that meet the needs of people who are busy and want their information and entertainment now. No matter if you operate a business in Travis County, or an advertising agency on Sixth Street in the Entertainment District, selecting a company that knows digital marketing in Central Texas is important. These films can be shared on a variety of platforms at once, mostly on digital services, and this helps you reach more viewers and keeps them interested and informed. To fully utilize these short films, get help from a video production studio rather than just a video company. A full service video production studio will have what it takes to create continuity within the videos, which ensures that they flow nicely as they tell your story.
Choose A Company That Has Hybrid Video Production Services in Austin
Do you want to give your consumers information about your company with their live entertainment? Live events are great, and so are videos, but combining them with hybrid video production services will give them both things they need and want. Hybrid video production means adding video elements to live streams or webcast streaming. Choosing a Top Austin video production company that knows video, live streaming and webcasting is important to get this trend done right. A knowledgeable production house that can add video elements, like a chyron or lower third, to a stream, or inset a lower third graphic while a live event plays, is the best way to get this trend done for your brand.
Look Into Film Production Companies That Know Micro-Films and Social Media
Today’s consumer knows that they can get what they want and need in a shorter amount of time, and that is why many of them enjoy microfilms. If your corporation wants to do a microfilm, hiring an Austin Film Production Company that specializes in these films, which run 30 seconds or less, is the way to go. Film production companies in Austin that produce microfilms for social media sites is also important, because most consumers get their news and entertainment from social media, and it is easy to share these short videos on social media with the touch of a button. When you work with a creative agency that understands the value of both microfilm and social media, they can help you create a video marketing campaign that will set your company apart from the crowd in 2018.
Go With An Austin Production Company That Is Near You For Live Interviews
Everytime you log onto social media, you probably see at least one live video. Corporations are getting the memo- live videos are everywhere, because people like them- and are starting to get in on the trend in 2018. Of course, doing a live video with a phone is not the way a company should handle this trend, but you can do more by working with a Austin production company that knows live streaming. When you select a production company to help, they will set up a livestream and you will tell a story, conduct an interview, or hold a roundtable discussion with staff. Whatever you decide, make sure that it interests and informs consumers. They enjoy these film, because it gives them an inside look at your company and what goes on behind the scenes. Also, you should select a Top Austin production company that is near you so that they can be available, often, for live-streaming.
Hire an Austin Video Production Agency That Blogs And Does Film
When you consider the Austin video production agency that you want to hire for your next production, do you want them to know blogging and film? Today, companies that have blogs have more followers, and that increases business. If you want to reach more consumers, have a blog! The top production companies in Austin are now creating films that can be placed in blogs to up the interest factor. Blogs, alone, can get a little boring, especially when they discuss corporate information. Film spices them up so that your viewers want to read your blog, more. A talented video production agency will be able to help you create the perfect film for your blogs.
Hire the Top Austin Video Production Company For Your Brand
Now that you have done your research on the Top Austin video production company that can film your next corporate video campaign, you know that searching for “production companies near me” won’t help you select the one that knows the latest trends. A company that knows corporate videos, and knows the latest trends, is the best one for you. Beverly Boy Productions is that company, and we are a great investment for your brand. We are ready to create the show-stopping film campaign your company needs.