Behind the Lens: WHOOP X Perfect io Golf Course Shoot in Harvard, MA
Project snapshot: Promotional Video • Cross-Brand Golf Course Shoot • Full-Day Production • Sony FX6 Camera Package • Sony FX3 Camera Package • DP • AC • Sound Mixer • Grip/PA • Drone • Raw Footage Delivery
Project overview
Beverly Boy Productions supported Perfect io with a promotional video production in Harvard, MA for the WHOOP X Perfect io cross-brand golf course shoot. Filmed on May 19 at Shaker Hills Golf Course, the full-day production was designed to capture polished branded content in an outdoor golf course environment.
The crew included a Director of Photography, Assistant Camera, Sound Mixer with kit, and Grip/PA support. The production used Sony FX6 and Sony FX3 camera packages to capture high-quality footage throughout the course, along with drone coverage for aerial views. All raw footage was delivered on a hard drive, and the client handled the final edit, later sharing the completed video with the team.
Why this gear?
Production goal | Key tool | One-line “why” |
Premium branded visuals | Sony FX6 camera package | Provides a cinematic image with strong performance for outdoor promotional content. |
Flexible secondary coverage | Sony FX3 camera package | Adds a compact 4K camera option for alternate angles and mobile shooting. |
Clean production audio | Sound Mixer + kit | Captures clear audio for any featured dialogue, natural sound, or guided moments. |
Smooth on-course workflow | AC support | Keeps camera setup, lens changes, and media management moving efficiently. |
Aerial course perspective | Drone | Showcases the golf course setting with sweeping exterior views. |
Gear & crew highlights
Component | Details |
Cameras | Sony FX6 camera package and Sony FX3 camera package |
Aerials | Drone for golf course aerial views |
Audio | Sound Mixer with professional sound kit |
Camera Support | Assistant Camera for camera prep, support, and production workflow |
Lighting / Grip | Grip/PA support for on-location production needs |
Crew | DP • AC • Sound Mixer • Grip/PA |
Location | Shaker Hills Golf Course in Harvard, MA |
Deliverables | All raw footage delivered on hard drive |
Post-Production | Client handled the edit and shared the finished video |
CAPTURING A CROSS-BRAND GOLF COURSE SHOOT
Promotional golf course productions require a flexible and efficient approach, especially when filming outdoors across a large location. For the WHOOP X Perfect io shoot, the production team needed to capture strong branded visuals while moving through different areas of Shaker Hills Golf Course.
The Sony FX6 and FX3 camera packages gave the team a reliable setup for both polished primary coverage and flexible secondary shooting. Drone footage added scale and atmosphere, helping establish the golf course setting from above. With AC, sound, and grip support on-site, the crew was able to stay organized and adapt to the pace of the full-day shoot.
This setup helped provide Perfect io with a strong raw footage package that could support the client’s final edit and brand storytelling needs.
FINAL DELIVERABLES
The final production delivered a complete raw footage package for Perfect io and the WHOOP X Perfect io cross-brand video shoot.
The production included:
- Raw Footage Delivery
All captured footage from the full-day shoot was delivered to the client on a hard drive for use in post-production. - Golf Course Promotional Footage
The crew captured branded visuals throughout Shaker Hills Golf Course, including outdoor lifestyle content, course visuals, and supporting b-roll for the final promotional video. - Drone Aerial Coverage
Aerial footage helped highlight the golf course location, giving the final video a larger sense of place and a polished production value. - Client-Led Edit
Perfect io handled the editing process and later shared the completed video with the production team.
A PRACTICAL NOTE ON OUTDOOR PROMOTIONAL VIDEO PRODUCTIONS
Outdoor promotional shoots require careful coordination because lighting, sound, location movement, and weather conditions can change throughout the day. Golf course shoots can be especially active, with crews needing to cover wide spaces while maintaining visual consistency.
A two-camera setup helps provide flexibility, allowing the team to capture both primary action and supporting angles. Drone footage can also be especially valuable for golf course productions because it shows the scale, layout, and natural beauty of the location.
For cross-brand content, the goal is to capture visuals that feel polished, useful, and adaptable for the client’s editing team. Delivering well-organized raw footage gives the brand more control over the final story while still benefiting from a professional production crew on location.
PLANNING A PROMOTIONAL VIDEO SHOOT?
Promotional videos help brands showcase products, partnerships, events, and lifestyle experiences in a visually engaging way. Whether the shoot takes place at a golf course, corporate venue, outdoor event, or branded activation, professional production support helps capture footage that can be used across marketing, social media, and campaign content.
Beverly Boy Productions supports promotional video production for branded campaigns, cross-brand partnerships, outdoor shoots, sports-related content, and corporate marketing projects across the country.
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Learn more about our promotional video production services in Harvard, MA and contact our team to discuss your next branded video shoot.