What is the Expected Cost of an Animated Explainer Video

You’re considering an animated explainer video, and you’re wondering, “what is the expected cost of an animated explainer video?” That’s an excellent question! Before we give you the most roundabout answer possible, consider the fact that the average cost of an animated explainer video is based on the final total cost of finished minutes of video. Generally, finished minute rates for video can range from $1,000 per minute to about $6,000 per minute, but these rates have the potential to go up to $25,000 or even up to $100,000 or more per finished minute.

The total cost of an animated explainer video is based on several factors such as the studio that the animation is produced in and the complexity of the animation.

Many different factors figure into animated explainer video costs such as:

• Total video length.
• Production equipment needs.
• The complexity of animations.
• The number of characters or the extent of the content that requires animations.

Time is a HUGE Influence of Price

The cost of an animated explainer video is largely influenced by time. Not just the total length of the video which will generally be under 90 seconds, but the total amount of time that it takes to create the animation as well as the underlying time involved in planning and developing the concepts for the animations. If you’re looking for ways to cut back or reduce the total overall cost of an animated explainer video, consider steps to limit the amount of time that your production crew puts into the video project — that’s where you can really save or curb your budget!

Turnaround time also influences the total cost of an animated explainer video. If you’re looking for shorter turnaround time, you’re putting pressure on your animators and the rest of your production team to get the project completed within the deadline.

This adds on costs associated with a quick turnaround and may even include fees directly correlated to ‘rapid turnaround.’ Likewise, if you take excessive periods of time to review animations and respond to your production crew with feedback as to how they should move forward, adapt, or otherwise adjust your project footage, you could be adding time to your total production efforts which could be billed at the standard hourly rate.

Animated Video Production Rates

The cost of an animated explainer video will have several standardized production costs that are to be expected with any professionally created video. This includes things like hiring a director at a cost of up to $250 per hour as well as hiring a scriptwriter at a cost of up to $150 per hour. Additional production costs that could come into play when you budget out the cost of an animated explainer video include:

• Cameraman – >$400 per hour
• Editor – >$175 per hour
• Equipment – up to 100s per hour
• Studio Shooting – up to $400 per hour
• Narrator – >$400 per hour
• Audio Files – up to $1000
• Video Rendering – up to $75 per hour
• B-Roll – expect to pay a percentage between 10 and 50% of your total cost
• Miscellaneous Fees – can cost very little up to 1000s extra

Interested in getting a quote from Beverly Boy Productions? Give us a call for a free quote that outlines the total cost of an animated explainer video for your needs.