Defining the Customer to Interview for a Case Study Research Video
Defining the Customer to Interview for a Case Study Research Video As a business owner, case study videos are top line means of marketing content that can help you to increase conversions on your website, social media, newsletter campaigns, email outreach and across many other verticals. However, defining the customer that you want to […]
Creating the Best Video Case Studies for Your Business
Creating the Best Video Case Studies for Your Business When it comes to creating the best video case studies for your business, it’s important to understand the process that is involved. There are so many important steps including things like planning your target audience, defining the customer that will provide the interviews and testimonials for […]
Most Important Elements in Good Video Marketing Case Studies
Most Important Elements in Good Video Marketing Case Studies A great case study has the power to drive consumer interest in your brand and generate higher revenue, but not all case studies are created equally. While everyone loves a great story, especially when that story is about a brand and a consumer problem that the […]
How to Create a Video Case Study that will Generate Leads for Your Business
How to Create a Video Case Study that will Generate Leads for Your Business Case studies are one of the most powerful and effective forms of content marketing used by most B2B marketers and by many B2C brands. Learning how to create a video case study that will generate leads for your business is an […]
Benefits of Producing a Video Marketing Case Study
Benefits of Producing a Video Marketing Case Study If you’re a business marketer that is trying to find ways that you can increase the following, produce stronger consumer trust in your brand, and drive conversions in the form of increased ROI, you’re almost certain to find your way to producing a video marketing case study. […]
How to Prepare a Business Case Study Video that Will Convince Your Audience
How to Prepare a Business Case Study Video that Will Convince Your Audience Case study videos are incredibly powerful forms of marketing content that can be used to build audience awareness, boost your conversions, and generate a significant level of trust and authoritative connection to your brand. Figuring out how to prepare a business case […]
How Long Should a Case Study Video Be for Success?

Case study videos are more convincing than many other forms of marketing content, particularly with B2B marketing but also when they’re used in conjunction with customer testimonials for B2C brands, too. In fact, case study videos are becoming more commonplace in marketing across all verticals, largely because they have the power to provide first hand […]
A Video Case Study: How To Create Your First Video Case Study
A Video Case Study: How To Create Your First Video Case Study The use of video case studies is a trend that has been growing among business owners over the past several years. They’re used to communicate important selling points to prospects, to generate stronger sales leads, and to build social proof that increases trust […]
How to Make a Video Case Study that Connects Your Audience with Your Brand
How to Make a Video Case Study that Connects Your Audience with Your Brand Today’s consumer audiences are more interested in video than ever before. In fact, 87% of consumers admit that they turn to video reviews, testimonials, and even video case studies for information about products, services, or businesses before they make a purchase, […]
Are Video Interviews Effective for Case Studies?
Are Video Interviews Effective for Case Studies? Case study videos are increasingly being used by business owners to generate trust among consumers, build new client leads, and substantially increase revenue for their brands. The use of video interviews as part of the case study process represents an incredibly powerful format that’s attractive to audiences, but […]