5 Reasons to Hire an Orlando Customer Testimonial Video Production Company

Customer testimonials, or the stories that your customers share with the world about your business or brand, are incredibly powerful whether positive or negative. They’re the driving force behind consumer trust, increases (or decreases) in sales and conversions, and the growth of a business’s reputation online and across social media platforms. As one of the most important forms of content to share with prospects of your Orlando business, customer testimonial videos are something that are likely already on your radar, and if not, they absolutely should be.

Producing customer testimonial videos for your Orlando business almost certainly requires the assistance of a professional, particularly because these videos, although short, have the potential to literally make or break your business. This is one of many reasons that you should hire an Orlando customer testimonial video production company to assist you.

At Beverly Boy Productions we specialize in the production of customer testimonial videos, case study videos, and a wide variety of marketing videos for businesses in Orlando, Florida and worldwide. If you’re interested in putting your best foot forward and developing a strong, real-life narrative that is backed by your customers’ stories of success and happiness with your brand, give us a call.

To help you understand just how beneficial it can be to work with an Orlando customer testimonial video production company on a project like this, we’ve listed several reasons to consider hiring a professional.

1. Customer Testimonial Videos Advocate for Your Brand

Professionally produced customer testimonial videos have the power and potential to directly advocate for your business, or they can represent your brand in a potentially negative light if you’re not careful. Hiring a professional Orlando customer testimonial video production company to assist you will ensure that the content you release to your prospective customers is not only relevant and representative of your business, but that it reflects the professionalism that you would want for your brand.

2. Working with a Professional Makes the Process Fun & Easy

You might have heard through the grapevine that customer testimonial videos are some of the easier types of videos to produce? While this is sometimes, somewhat, true, it’s not 100% factual. First, there’s the fact that not all customer testimonial videos are created equally. Professionally produced customer testimonials visually share the story of your brand with the world. Poorly produced testimonial videos can potential share your business in a way that makes a poor first impression among your target audiences and, you know what they say about poor first impressions?

Next, there’s the fact that video production, in general, really isn’t “easy.” However, working with a professional Orlando customer testimonial video production company could potentially make the process easier on you than it would be if you were to hire a freelancer or to attempt to produce the testimonials yourself without any support.

3. Professionals Know What it Takes to Compete in Today’s Environment

Whether you’re an ecommerce business selling t-shirts online or you’re a travel company specializing in vacations to Europe, customer testimonials have the power to drive consumer interest in your brand and to pique the interest of prospects, but they can also evoke a sense of trust that is more likely to result in a conversion point at the end. This is what you’re looking for with a customer testimonial video, and it’s why you should hire an Orlando customer testimonial video production company to help you out along the way.

Working closely with professional production crews, like Beverly Boy Productions, ensures that there is knowledge of your industry, and the video production and marketing industry. Both are essential to determining exactly what it’s going to take to compete against the top competitors of your brand in today’s environment.

4. A Professional Film Crew Knows O-Town

As an Orlando business owner, you’re almost certain to film some of your customer testimonial videos outside, around town, at the theme parks, or at one of the many area attractions that Orlando, Florida has to offer. Which is why it is absolutely essential to work with a film crew that understands Orlando and has the capacity to operate within the city with key advantage points that are going to be beneficial to your project.

At Beverly Boy Productions, we know Orlando inside and out, and we’re familiar with the nuances of the city including things like film permits and travel or transportation which could otherwise present challenges to an unseasoned film crew. This is one of the many benefits of hiring a local film crew to help in the production of your customer testimonial videos.

5. Professionals Bring Equipment that is Essential to a Production

Working closely with an Orlando customer testimonial video production company is going to ensure that you not only get the top quality video that you want representing your customers’ stories about your brand, but that the production is captured with top quality equipment. From start to finish, our Orlando customer testimonial video production company brings the best equipment in the industry and the experience that is required to operate this equipment flawlessly. 

Ready to get started on the production of a professional customer testimonial video for your Orlando business? Give Beverly Boy Productions a call!