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Video Marketing

5 Ways Buyer Personas Can Improve Your Video Targeting

5 Ways Buyer Personas Can Improve Your Video Targeting Buyer personas have been used for quite some time in the marketing world to help businesses define the “ideal” buyers of their products or services and better target consumers with various marketing material. Social media and the rise in video marketing […]

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9 Tips for Enticing Sales Videos that Drive Conversions

9 Tips for Enticing Sales Videos that Drive Conversions An exciting sales video is worth thousands of words! Audiences are faced with thousands of videos and tons of content online. How can you ensure that the videos you create are enticing and actually drive your viewers to take action? In […]

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Call to Action Tips for Strong Video Endings

Call to Action Tips for Strong Video Endings It’s very common for businesses to put a lot of time, effort and hard work into the main content of a video and then to rush the end and pay little attention to the finesse of the call to action. However, if […]

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How to Create a Video Marketing Campaign

How to Create a Video Marketing Campaign Video marketing campaigns are the backbone to your video content strategy and the reason behind your efforts. But where do you begin if you’re not familiar with video marketing or you don’t have a strategy outlined just yet? We’re showing you how to […]

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Components of Successful Corporate Video Marketing

Components of Successful Corporate Video Marketing The success you have online with online video content is really dependent on just a few things. Most important though, is quality! In fact, great online video content often includes these top 5 major features, each with a very strong focus on–you guessed it! […]

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10 Types of Video Content Marketing that are Most Effective

10 Types of Video Content Marketing that are Most Effective Video content marketing or just “video marketing,” represents a powerful means of connecting with consumers that need your products or services worldwide, nationally, or just locally in your own town. No matter how large, or small, your business is, various […]

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How to Make a Case Study Video

How to Make a Case Study Video Case study videos can be used for a wide array of marketing initiatives. They can prove to customers that your product or service works and that legitimate, real world problems are best solved with your brand. We’re showing you how to make a […]

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