How Much Does It Cost to Make a Promotional Video?

Whats the Cost to Make a Promotional Video? essentially, there are plenty of moving parts that lead to a high-quality promotional video. From video producers directing the crew, to crew members setting up props and shooting equipment, to actors practicing the script for your video, many services are utilized in commercial video production. Promotional videos can range anywhere between $1,500 to $20,000 or more per minute.

Depending on the services involved, such as pre-production, on-site personnel, and editing, promotional videos can typically cost $2,500 to $10,000. And that’s just necessary services – miscellaneous fees for things like specialized gear, meals for the crew, special insurance, and traveling expenses should also be considered. It all depends on what your project requires. Adjustments can be made by producers, writers, and other crew members, but in order to produce a high-quality promo video, we recommend you prepare your budget accordingly. Thankfully, a reasonable budget can with seasoned professionals can result in a standout video for your business.

Promotional Video Production Cost

There are many factors that come into play when determining the cost to make a promotional video. It’s crucial that your budget prioritizes quality over quantity. High-quality video is an investment, but better results will benefit you in the long run. Whether you’re interested in an animated, documentary, or interview-style promo video, many parts of the building process affect promotional video production cost. The concept of your video, such as the business objective you’re aiming for, will inevitably play a part in promo video production.

After building the script, aspects of the filming process need to be addressed – actors, equipment, locations, production time, and crew members all contribute to promotional video prices. For example, the experience, union costs, and demand of professional actors can be considered one of the most expensive factors of promo video production. The hourly rate of local presenters compared to well-renowned experts or celebrities will vary greatly.

Promotional Video Production Rates

Promo videos can cost as much or as little as your budget permits. But beginning your budgeting process can be a little confusing. Not to worry – we’re here to help! Everything from script writers, to narrators, to video rendering needs to be addressed when creating your promo video. Considering all of the moving parts involved with the production process, you deserve to know what you’re paying for. We recommend building your budget based on average rates. You can find average promotional video production rates below.

Promotional Video Pricing Sheet:

• Video Director: $25/hour to $250/hour
• Script Writer/Marketer: $60/hour to $150/hour
• Video Editor: $60/hour to $175/hour
• Cameramen: $25/hour to $400/hour
• Actors/Presenters: $50/hour to $500/hour
• Equipment: $25/hour to $100’s/hour
• Studio Shooting: $100/hour to $400/hour
• Narrators/Voiceovers: $100 to $400
• Audio Files: $30 to $1,000
• Video Rendering: $30/hour to $75/hour
• B-Roll: 10% to 50% addition to shooting costs
• ‘Miscellaneous Fees’: $100 to $1000’s

Promotional Video Production Prices

We know that promotional video production prices range anywhere between $1,500 and $20,000 per minute. (That doesn’t include additional services.). We’d give you a promo video price list, but every client’s needs are different. The total cost for the shooting day, per-hour editing charges, equipment charges, and outside expenses all depend on what your individual project requires.

Now that you know what goes into your budget, it’s time to find a top-quality promo video maker. Team Beverly Boy is here to make it happen! If you have any questions or concerns, our 24/7, 365 customer support is always available. We’re excited to hear about what you have in mind for your upcoming promotional video production. Give us a call today so we can discuss the Cost to Make a Promotional Video for you!