Hiring a Nashville Customer Testimonial Video Production Company to Grow your Business

Producing customer testimonial videos is an important part of a solid marketing and advertising campaign, especially if you want to build consumer trust in your brand and grow your business. Hiring a Nashville customer testimonial video production company that can assist you is an important step that could have profound benefits for your business. If you’re ready to grow your Music City business to new levels, proving to your audience that your brand is worth of their commitment is key. 

At Beverly Boy Productions, we specialize in the creation of customer testimonial videos for Nashville business owners and for business owners around the world. Give us a call to learn more about putting customer testimonials to work for your brand, or keep reading for details on exactly how valuable customer testimonial videos can be for your Nashville business.

Benefits of Producing Customer Testimonial Videos

Testimonials, commonly found in case studies and in reviews that are shared across websites and on social media, have the power and potential to inspire trust among your audience to generate stronger brand recognition and sales conversions. In fact, the benefits of producing customer testimonial videos for your Nashville business can be quite profound as you illustrate the customer experience and satisfaction that others have with your brand. 

Working with a Nashville customer testimonial video production company to grow your business can have the following benefits:

• Increased Purchases – 88% of consumers state that reviews influence their purchase decisions.
• Increased Conversions – 72% of consumers will only take action after they read a positive review or see a positive customer testimonial. Testimonials used on sales pages have been found to increase conversions by 34% on average.
• Increased Revenue – customer testimonial videos generate up about 62% more revenue on average.
• Increased Traffic to Website – customer testimonial videos increase traffic to a website by up to 45%.
• Improved Google Ratings – customer testimonials increase click through rates by as much as 25% on Google.

The use of customer testimonial videos, specifically, can have the greatest positive benefit for your brand over any other type of testimonial content. In fact, customer testimonial videos, in particular, have the following benefits:

• 79% of consumers watch testimonial videos to learn more about a business, brand, product or service.
• 70% of marketers state that video converts better than other mediums, especially for customer testimonial videos.
• 90% of consumers state that seeing a customer testimonial video helped them to make a decision about a product.

A Nashville customer testimonial video production company can assist you with achieving these, and many other, benefits of using customer testimonial videos for your business. 

Reasons to Hire a Local Nashville Customer Testimonial Video Production Company

If you’re considering the use of customer testimonial videos for your Nashville business, working with a local video production company is key. In fact, there are several key reasons to hire a local Nashville customer testimonial video production company to work with including:

• Access to local area resources.
• Knowledge of the area and ideal filming locations throughout Music City.
• Expert film equipment and ease of access to rental equipment for larger productions.
• Expert knowledge of framing, film composition, and storytelling.
• Knowledge of film laws and permitting rules in Nashville.
• Deep understanding of customer testimonial production.
• Profound ability to incorporate transitions, special effects, and expert film techniques into the production of your video project.

Customer testimonial videos have been proven effective in helping to grow a business, and according to Google and many other platforms, the more testimonials a website or business has, the better. Producing expert customer testimonial videos for your Nashville business is a matter of actively working to hire a professional Nashville customer testimonial video production company that you can work with.

Tips for Hiring a Nashville Customer Testimonial video Production Company

Before you hire a Nashville video production company to work with, make sure that you’re prepared to follow the essential tips that will help you to be sure you’ve hired the right professional for the job.  Consider the following:

• Do your homework and make sure that you research the professionals in your area.
• Ask questions before making a hiring decision. You want to be sure that whomever you hire has a background in customer testimonial video production.
• Make sure that you can get along well with the team that you hire. You’ll work together for several weeks on the project.
• Review past projects, videos, and customer testimonial footage to be sure that whoever you hire has the skillset that is most important to you and that you will get expert work that you can be proud of.

It’s also important to be upfront about your budget and the timeline that you have to complete your customer testimonial project. Working with a Nashville customer testimonial video production company requires that you take the time to determine who is the best team for your project, what steps you can take in getting acquainted with the best team for your video, and how you can go about hiring a professional that’s going to bring your project full circle. To learn more, give Beverly Boy Productions a call.