Pros & Cons of Hiring a Local Orlando Case Study Video Production Company
Case study videos are some of the fastest growing, most powerful forms of content for websites, social media, and across a variety of marketing and advertising channels. They’re used to build consumer trust, general conversions, and to increase audience awareness and understanding of a business or brand. Much like a testimonial, backed by a detailed story of success with a brand, case study videos can be incredibly useful for Orlando business owners but they’re not exactly easy to produce.
Before hiring a local Orlando case study video production company, it’s important to carefully analyze the pros and cons of the decision. Naturally, there are potential benefits, and pitfalls, that may apply. At Beverly Boy Productions, we’ve made a list of the pros and cons of hiring local, and working with a local Orlando case study video production company for your business. Follow along to learn all about the benefits, and potential challenges, that you may face.
Pros of Hiring Local Orlando Case Study Video Production Company
While there are many potential benefits of creating a case study video for your Orlando business, it’s important to focus more so on whether or not to hire locally for the production of your case study video content. Certainly, producing case study videos for your Orlando business has the following benefits, including:
- Humanizing your brand.
- Adding a recognizable face to your products or services.
- Providing product demonstrations that your audience will find valuable.
- Pushing audience decision making toward purchase.
But the real question here is about whether or not you should hire locally for the production of your Orlando case study video production. The company that you choose to hire should be local to Orlando if you’re like the following benefits:
- Expert knowledge of O-Town, the Kissimmee Theme Parks, and area attractions.
- Local resources including access to Orlando area equipment rentals as needed.
- Access to Orlando area freelancers and professionals that can ensure the project gets completed in a timely manner and with absolute professionalism.
- Local area knowledge of Orlando rules, permitting, and film production incentives or guidelines.
Working with an Orlando case study video production company provides you with the following benefit of having a team on your side that understands the best places to film in the city, has expert understanding of the importance of using storytelling and similar techniques to grow audience interest in your video. Hiring local can have a profound impact on the success of your project.
Cons of Hiring a Local Orland Case Study Video Production Company
While there are definitely a lot of benefits that come along with the decision to hire a local Orlando case study video production company to work with, there are also some potential challenges that you should be aware of too. For instance, if you’re interested in producing a video over just a few days, and everyone local is booked, you could face significant challenges to getting the video finished.
The downside to hiring a local professional to assist you means that any equipment needed for the production must either be on hand or must be brought in from local resources. If you’re in need of a drone, and the Orlando case study video production company that you’re hiring doesn’t have this equipment, they’ll likely search local resources before moving onto outside sources which would be more costly overall.
If you hire local, you’ll likely be tied to local footage including your b-roll. If b-roll created by your Orlando case study video production company isn’t what you want, it could be costly to send the company outside of Orlando to capture the footage which will be costly in terms of travel.
Deciding Who to Hire and Why
When it comes to hiring an Orlando case study video production company to work with, it’s important to choose a professional that you can feel comfortable with, has your project’s best interest and success in mind, and that falls within the creative expertise and professional realm of what is most suitable for you. For many, this means hiring a local Orlando case study video production company, but for you it could mean a mix of things. It could mean hiring local. It could mean hiring a local team and working with a freelancer. It could mean hiring someone outside Orlando to work with.
Deciding on who to hire for your case study video is a huge step. Be sure that you prepare by reviewing the various opportunities in you are, that you ask questions, and that you take your time in screening. At Beverly Boy Productions, our Orlando case study video production company is ready to provide you with top quality case study videos that represent your brand in the most positive light. Give us a call to learn more.