5 Ways Buyer Personas Can Improve Your Video Targeting
Buyer personas have been used for quite some time in the marketing world to help businesses define the “ideal” buyers of their products or services and better target consumers with various marketing material. Social media and the rise in video marketing has made creating buyer personas that effectively target the ideal consumer even more vital. […]
5 Reasons to Use Video for Internal Communications
Most businesses fail to consider the use of video content for internal purposes, but there are many reasons to use video for internal communications. In fact, businesses benefit greatly from leveraging video content for internal purposes. We’re outlining some of the ways that you can use video internally to communicate with your team and the […]
9 Tips for Enticing Sales Videos that Drive Conversions
An exciting sales video is worth thousands of words! Audiences are faced with thousands of videos and tons of content online. How can you ensure that the videos you create are enticing and actually drive your viewers to take action? In a world where audiences are bombarded with content on a daily basis, these 9 […]
7 Tips for Creating Landing Page Videos that Convert
Landing pages that include videos are more likely to convert. In fact, brands are adding landing page videos to their marketing mix because they have the power to increase conversions, boost ROI, and place memorable content into the minds of the audience. And since video is the best way to deliver a lot of information […]
Tips for Using Ordinary Video to Bring Your Hotel to Life
Hotels are using video for their marketing in a wide variety of ways. In fact, many hotels are finding that the inclusion of videos in their social media channels and on their website can lead to increased bookings, higher conversions and more interaction for their brand. We’re helping you find ways that you can use […]
How to Attract More Customers To Your Business with Video
Several options exist to attract customers to your business. In fact, drawing customers in is a primary objective for most initial marketing campaigns for both large and small businesses. We’re showing you how to attract more customers to your business with video to make the most out of your marketing efforts. Follow along and learn […]
How to Make Onboarding Engaging with Video
How to Make Onboarding Engaging with Video Onboarding can be a long and boring process or it can be an exciting and engaging entrance into a new role–which would you prefer your onboarding program be defined as? With more millennials coming into the workforce than ever before, it’s important to make employee onboarding an engaging […]
What to Include in Company Culture Videos for Maximum Engagement
What to Include in Company Culture Videos for Maximum Engagement How do you make funny, interesting, elaborate company culture videos that will earn the engagement of your audience? Whether you’re a big name brand with a strong culture looking to share your company with the world or you’re a tiny office on the west side […]
How to Hire a Business Videographer Near Me
Get a quick quote now! Video marketing relies on the use of top quality video which is captured during production. Hiring a business videographer near you requires some vetting and research to ensure you hire someone with the skills and aptitude to carry out your project with grace and with style. These are the best […]
10 Ways to Use Video to Promote Your Content
Whether you’re promoting a recent white paper you wrote, a case study you did on a past client, or a blog post that showcases your best services, using video to promote your business is one of the many ways that corporate video production can help you achieve optimal growth. Follow along as we outline 10 […]