How Much Does Animated Business Video Cost?

The addition of animated business video content to your website can improve conversions, help your customers feel more satisfied, and improve the experience that you provide to those involved in your brand. If you’re considering the use of animated business video for your marketing content but wondering, “how much does animated business video cost,” you’re not alone. We get this question a lot, and unfortunately, there is no easy, flat, answer. The truth is, the cost of animated business video can run anywhere from about $1,000 per minute to $100,000 per minute — so how can you budget?

Types of Animated Business Video

First, the type of animation is a key influencer of cost. A basic text animated graphic will cost significantly less than a 3D character animation. Video production costs largely depend on the quality and level of expertise that goes into producing the video.

But, as a small or medium-sized business owner, you’re probably not too familiar with the various types of animated business video content and what is involved in producing each type of animation. Here’s a quick breakdown of the common types of animations:

• 2D animations
• 3D animations
• Whiteboard animations
• Screencast animations
• Stop motion animations
• Motion Graphics

Cost of Animated Business Videos

Each style of animation requires a different input, different skill levels, and different in-house production needs. For example, 3D animated graphics require extensive hardware and software to produce. Not all production crews will have these resources at their disposal, and those who do will likely charge accordingly. When you ask, ‘ How much does animated business video cost? ’ a lot of additional questions come up in order to answer you including:

• How long will the animation be?
• What style of animation?
• How many characters?
• What is the story or background?
• How complex is the vision for the animation?

Animated business video generally ranges from about $1,000 to $5,000 per minute for most styles with the exception of 3D animations and extensive 2D animated graphics which can run closer to $7,500 or more per finished minute. The best way to get a true estimate of the total cost of your animated business video is to call a production company and ask for a quote.

Beverly Boy Productions is standing by to take your call. We’re happy to help you determine the best style of animation for your business video and the appropriate length or budget to allocate to production. Give us a call to learn more about your question, “How much does animated business video cost?”