Video Production for Plastic Surgeons

Plastic surgeons are experiences significant revenue increases thanks to an aging population, a rise in disposable income allowing for more discretionary purchases such as cosmetic surgery, implants, breast augmentation, or facial rejuvenation, and a general shift toward health & for consumers to look & feel their best. Many plastic surgeons in this $20 billion dollar industry are actively engaging in marketing tactics that involve video to promote & grow their brands. Video Production for Plastic Surgeons can improve profits & revenue generation by providing a unique opportunity for surgeons to engage their patients, generate leads, and product additional income for their practices.

For the 13K+ plastic surgeons in the United States, video is key to increasing client awareness and generating more patient leads that are essential to conversions. Beverly Boy Productions provides many different styles of video content that are aimed at improving the positioning of surgical practices online & in various other media sources. Ask our team about the value of video marketing and advertising for your surgical practice if you’re ready to creating informational content that represents your surgical procedures, helps your patients understand the services you provide, and will help you grow patient leads & revenue for your surgical office.

 Promotional Videos for Plastic Surgeons

A professionally produced promotional video can convey important information about your practice and will help your audience gain trust in you & the services that you provide. Promotional videos, and video marketing for plastic surgeons will boost patient leads by up to 66% or more, drive increased surgical appointments for the targeted procedures that are represented in the promo videos, and will ultimately be a key revenue generator for the surgical practice.

Promotional Video Production for Plastic Surgeons is essential for sharing upcoming surgical specials, promotions, and sales as well as for sharing key events or other important activities taking place inside your practice.

Marketing Videos for Plastic Surgeons

Video marketing for plastic surgeons is an essential step toward generating leads, bringing in new patients, and encouraging existing prospects to gradually make their way down the proverbial funnel and closer toward becoming surgical patients.  Marketing videos convey important information & key details surrounding your surgical practice, but they can also be used to elicit emotional connections between your practice & your prospective patient.

Many different types of marketing videos can be produced for plastic surgeons including patient testimonials that will boost trust, procedure focused videos that showcase the different surgical services or procedures provided by the surgeon to address patient concerns & questions, and videos that showcase the surgical practice providing a glimpse inside the office which will put prospective patient minds’ at ease before they visit for their appointment.

Marketing videos improve organic reach and rankings by up to 157% for plastic surgeons generating more traffic that can ultimately convert into additional leads & patients. Surgical websites that incorporate video marketing can achieve up to 300% higher conversions than those that do not include video marketing & advertising techniques.

Training Videos for Plastic Surgeons

Training Video Production for Plastic Surgeons is largely focused on the development of personalized training programs that contribute to productivity & efficiency of operations within your surgical practice. Video training programs feature interactive elements, path-based learning, and flexibility that your team will appreciate as they onboard, train, and learn important concepts in HIPAA awareness, compliance, & safety.

Consider the use of training videos in your plastic surgery office to cut back on new employee training time, to improve employee productivity, and to reduce your overall training expenses. Every training video you create can be used over-and-over again with each new employee you hire or when you make lateral shifts inside your practice as employees move from one position to another.

Interview Videos for Plastic Surgeons

As a plastic surgeon, utilizing your marketing to naturally build trust within your audience and enhance your reputation is essential to generating patient leads, booking appointments for patient services, and building a community of trusting prospects. Sharing interview videos that represent your plastic surgery practice and the key leaders is a great way to build confidence among your target audience and to make your patients feel comfortable when they enter your practice.

Interview Video Production for Plastic Surgeons allows you to share key details about your practice, your professionalism, past experience, and expertise to build credibility & authority for your surgical practice. Not only is this important to building patient trust, but it’s a great way to eliminate much of the anxiety new prospects have when it comes to finding & choosing a new healthcare team to perform their cosmetic surgery. Ask Team Beverly Boy about how you can start using video to promote & build your surgical practice!