Video Production for Hobby & Toy Stores

Rising household income rates & a trend toward bringing back old toys & hobbies has resulted in a significant overall rise in demand for the dolls, electronic toys, crafts, and other sorts of items sold in retail hobby & toy stores nationwide. With favorable macroeconomic conditions further contributing to rising demand, the hobby & toy stores industry has grown to reach $19 billion, but extensive competition from online retailers is expected to slow further growth, particularly for stores that do not take steps to engage digitally with their customers & to provide ecommerce sales options. Video Production for Hobby & Toy Stores includes a variety of techniques that can be used to grow audience reach, increase consumer engagement & boost sales for brick & mortar locations as well as for online stores.

Beverly Boy Productions offers a wide range of video production services that are aimed at assisting hobby & toy stores with achieving their sales & revenue goals. Savvy toy shops & hobby store owners that opt to introduce their products online and to promote their businesses with video content are poised to achieve higher overall growth & increased revenue over those that opt to maintain advertising with static imagery & text based ads.

Promotional Videos for Hobby & Toy Stores

Promotional Video Production for Hobby & Toy Stores presents a unique opportunity to share details of toys & hobby related products that are offered by the retailer in a visually engaging & entertaining manner that will grab the target market’s attention & boost hype around the brand. Promo videos are frequently shared on social media platforms such as Facebook, Instagram or TikTok where they can increase audience engagement and generate sales conversions that are important to driving revenue for the brand.

Marketing Videos for Hobby & Toy Stores

Creating videos that can be used to increase consumer awareness of your hobby shop and bring prospective buyers into your store to make toy purchases is an essential aspect of any marketing campaign, especially as today’s audiences spend upwards of 100 minutes per day engaging in digital video online.  Marketing Video Production for Hobby & Toy Stores will help the store to:

• Increase audience reach through up to 1200% more social shares.
• Increase sales with up to 80% higher landing page conversions.
• Generate higher traffic with up to 157% higher organic traffic.
• Improve audience engagement by keeping the viewer on site longer.

It doesn’t matter if you start with a few simple marketing videos that target your audience at each of the major stages of the customer journey, or if you opt to go all-in and produce videos regularly (which is a great idea by the way) so that you can engage your target market on a daily basis, what’s most important is that you get started with video right away so that you can begin to make an impact on your audience connecting with them on social media, your website, in email, and anywhere else you expect toy & hobby lovers to spend their time.

Training Videos for Hobby & Toy Stores

As a retail store, you’re going to face times where employee turnover is simply, high. It’s an unfortunate side effect of many different factors, most of which are completely out of your control. Instead of fretting over the need to hire & train new employees, consider producing training videos for your hobby & toy store so that you don’t have to worry so much each time you need to hire & train new staff members to help out with your store.

Training Video Production for Hobby & Toy Stores will:

• Reduce the amount of time you have to spend training newly hired employees.
• Increase the total amount of information you can deliver to your newly hired employee.
• Improve the training outcomes that you achieve with your employees without adding training time to your already busy schedule.
• Save you time & money over other forms of training including in-person training or training seminars.

Training videos are a one-and-done solution that allows you to present powerfully engaging training to your team in an interactive, always available & incredibly flexible format that is ideal for employees with a wide range of knowledge & experience from beginner to advanced.

Interview Videos for Hobby & Toy Stores

As a hobby shop owner or toy store, parents & grandparents, aunts, uncles, brothers, sisters, and cousins want to be able to bring their loved ones into the store to pick out toys & hobby items that will provide hours of fun & excitement, but they also want to trust in the store to provide expert insight into the latest & greatest toys, hobby items, and features. This means you’ve got to position yourself and your store as the industry authority on all things hobby & toy related.

Expert interview Video Production for Hobby & Toy Stores will help you to achieve this positioning goal by providing an opportunity for you to share key details about your background, experience, & expertise with your audience. Ask Team Beverly Boy about the many ways that you can use interview videos, and the many other forms of video we produce, to achieve your sales goals & to boost revenue for your toy store or hobby shop.