January 15, 2024

Top Columbus Video Production Insights 2024 – Trends To Choose From

The trends you can choose from in 2024 are going to take your video marketing campaign to the next level and help you reach more people than before. Of course, companies using video to tell their story is gaining in popularity, with only around 60 percent of companies using film in 2020, and now over 80 percent using it. This means that hiring a top Columbus video production company to help you produce a video campaign is something your company needs to invest in to stay relevant. When you consider what Columbus video production agency to hire, check out the trends everyone is using to see if any will work for your brand.

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Engaging Customers With Your Upgraded and Customized Video Production

A full-service Columbus video production company can help you produce video content that is customized for consumers, which helps you upgrade your films and bring a huge trend to your brand. The easiest way to do this is to place a film directly on your website or to have an app that is made specifically for your company. Your consumers will go to the app or website and enter in their personal information. Then, the video takes that data and customizes the video production to the consumer so they can connect with it, easier. If you feel like this is something that your business can use, hiring a video producer that understands website video production is key. We can help. We serve the entire Central Ohio area, including Dublin, Bexley, Powell, and Westerville.

Building an Intriguing Storyline With A Video Production Studio

Longer films to develop a corporate campaign were many agencies, including Columbus video marketing companies, did in the past, but in 2024, building a storyline through a series of smaller films that get posted on various platforms at once is the new trend. You can run a popular business in Franklin County, or an advertising agency on Front Street in downtown, but to use this trend properly, you need to hire a company that understands digital marketing in Central Ohio because they will place your films on many digital platforms.

You will also want to hire a video production studio that specializes in creating a series with smaller films. While you can hire a video company, a full service video production studio will provide you with everything you need to create a cohesive series.

Offering the Best Hybrid Video Production Services in Columbus

Do you know how to engage, entertain, inform, and impress your consumer all in one film? Hybrid Video Production Services is the answer! Hybrid video production allows you to show consumers a live event while adding in video elements to disseminate information without interrupting that event. Hiring a top Columbus video production company who knows webcasting, live streaming, and video is going to be important to do this trend for your brand.

Live streams are popular, right now, so finding a qualified production house who knows how to do those won’t be difficult, but finding one who knows how to add a chyron or lower third to an active stream, or who knows how to insert a lower third graphic, may be a bit more difficult. Research before you hire, so that you can find a company who knows how to do this type of production properly.

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Work with Film Production Companies That Create Outstanding Micro-Films

Today’s consumers want to have their news, entertainment, and more, quickly, and that is why micro films, which play in 30 seconds or less, are a huge hit. When you work with Columbus film production companies that specialize in these films, you can get a lot done in 30 seconds or less. Be sure to choose film production companies in Columbus that have created these films for social media sites, because that is where the majority of these films are seen and shared. Choosing a creative agency that understands the value in social media and microfilms, this will help you create a video marketing campaign that can guarantee your company’s success in 2024.

Choose the Columbus Production Company Closest To You For Livestreams

One of the newest trends that has jumped in popularity in the past few years is one that you have already seen, and probably already done- live videos. Now, companies are starting to use this trend in 2024 to connect with their consumers. If this a trend you want to get in on, hire a Columbus production company that knows live video. The production company will set up a live stream for you so that you can conduct interviews, host a discussion among staff, or talk directly to your consumers. As long as you are interesting and informative, consumers will enjoy the film and feel a connection with your company, which keeps them coming back. This is why choosing a Top Columbus video production company that is near you is important. You will need and want to do these live streams, often, and they will need to be nearby to help.

Work With a Columbus Video Production Agency That Blogs Films

Corporations today need to have blogs because studies have shown that corporations who have a blog also have a larger following on social media and other sites. You can hire Columbus video production agencies that will film videos for your blog posts to make them more interesting and to up the wow factor. When you work with the top production companies in Columbus, you have many options to create a film that highlights your blog and working with a creative video production agency can help your blog and films run smoothly with one another.

How To Pick The Top Columbus Video Production Company

Did you start your search for a Top Columbus video production company by typing in “production companies near me”? You are not alone, because many people do this, but after reading over the latest trends on the film market, it should be clear you need to do more to pick the company that can help you with your next campaign. Beverly Boy Productions knows the hottest trends, corporate film, and how to combine the trends with corporate video campaigns to create a marketing tool your company will feel good about and that will help you see major results.