5 Tips on Professional Video Production for Social Media Marketing

The opportunities provided by social media are incredible. Pair these powerful marketing platforms with the amazing benefits of video, and you’ve got yourself a rock star marketing medium! We’re talking about video production for social media marketing. It’s something that businesses and brands simply cannot go without. In fact, following these tips on professional video […]
Expert Tips on Digital Marketing and Social Media Marketing with Video Marketing

In 2015, 2.07B users engaged in social media. Six years later, that figure was up 115.59% to 4.48B active social media users worldwide a representation of 13.13% year-over-year. Just as much as social media has grown to become a staple in our lives, so too has video content! In 2020, 96% of consumers would increase […]
Should Virtual Conferences Make Video Available to Attendees?

Hosting a virtual conference is something that about 48% of businesses and organizations will do in 2022. Many are turning to virtual events due to COVID-19 while others are simply finding that virtual conferences are a great way to adjust to the changing times as more consumers are seeking opportunities to engage with businesses and […]
How to Utilize Video Marketing to Build Your Personal Brand

Whether you’re a business owner, freelancer, or an entrepreneur, building your personal presence online is more important than ever before. Learning how to utilize video marketing to build your personal brand could potentially help you to grow your online presence significantly larger and more profound than would be possible with any other form of content […]
How Can Video Marketing Help Your Business?

Video marketing is quickly becoming the number one means of promoting brands online. More than 84% of all internet related searches and traffic are video related and more than 80% of brands state they utilize video as part of their marketing initiatives. If you’re not already using video, or you’ve only just started to include […]
Social Media Video Marketing Statistics

Video marketing, on social media, and in other campaigns, has proven to be not only the most popular option for reaching today’s consumers but also, in many cases, the most effective. If you’ve not already implemented video marketing into your social media campaigns, you could be missing out on a ton of opportunity and you’re […]
9 Reasons to Use Marketing Videos to Promote Your Business

As a business owner, promotion is everything to your success! The use of marketing videos to promote your business is not only recommended, it’s a must! Today’s consumers expect video content from the businesses and brands they engage with and consider purchasing from. In fact, studies show that 54% of consumers want to see more […]
6 Non-Profit Video Marketing Tips for Successful Advertising of a 501c3

Did you know that there are more than 1.5M registered 501c3 non-profits in the U.S. alone? Every non-profit organization in the United States faces its own set of unique challenges and presents very specific opportunity for the audiences they market too. As a non-profit, video marketing should be an integral element of your marketing and […]
How to Use Video Marketing for Sales & Revenue Growth

Video is a powerful marketing medium that can be used to build up excitement and energy around a business, increase awareness, and generate higher sales. In fact, today’s marketing teams know that campaigns which include video at each stage of the sales funnel are more likely to result in higher sales conversions and increased revenue […]
How Local Businesses Use Video Marketing to Grow

While many businesses operate online, the local business profile is still very prominent too. Local businesses operate throughout cities large and small providing goods and services to customers and clients in their hometowns. For many local businesses, the use of video represents a key marketing tool. Learning how local businesses use video marketing to grow […]