How Much Does a Book Trailer Cost?
Book trailers are short-form videos that are used to promote book sales and increase readership for newly released or soon to be released books. As an author, you may already realize that producing a book trailer that will captivate your intended audience and draw in more readers and potential sales is incredibly important, but like […]
What Should a Book Trailer Include?
A book trailer represents a unique marketing tool that authors use to promote newly released books with the hope of increasing readership and growing sales. This short, promotional video can be distributed through a variety of platforms including virtually any social media site, through email marketing campaigns, and through personal web pages, landing pages, and […]
5 Ways B2B Video Production Differs from B2C Production
Video marketing is a rapidly growing technique that both business-to-business marketers and business-to-consumer marketers utilize. Whether you’re marketing directly to other businesses, B2B, or you’re more focused on delivering products or services that are sold directly from your business to the consumer, B2C, you’re likely to incorporate video marketing into your campaigns. However, the way […]
Can Video Marketing Really Gain Me More Customers?
Video marketing is a growing trend that as many as 87% of businesses are already on board with. These top businesses and brands realize that video content marketing is an excellent opportunity to capture the attention of any audience and engage. With demand for video content increasing seemingly by the minute, many businesses that are […]
Why is Video Content Marketing Important for Business?
Content marketing, or the use of various forms of written, verbal, or filmed content to generate awareness and drive conversions for your brand, is a key element to any marketing campaign. But the way we produce content for marketing campaigns has largely changed. The focus is less on written content and more on video content […]
How to Make a Good Product Video
Whether you’re operating an eCommerce store that sells products solely online, or your business provides a mix of online and brick and mortar sales, product videos can be used to increase consumer interest in your offering and generate more conversions for your brand. Learning how to make a good product video is something that professionals […]
Extra Short Video Marketing Tips with 10 Second Video Ads
What’s the best length for your video advertisements? With consumer attention spans shrinking year by year, the average video advertisement is between 6 and 20 seconds long. Using ads to produce stronger brand awareness brings many marketers to create 10 second video ads. These extra short videos pack an extra powerful punch when done right, […]
5 Reasons to Consider Amazon Product Video Production for Your Store
5 Reasons to Consider Amazon Product Video Production for Your Store Many Amazon sellers are only recently realizing that they can add videos to the product image galleries on the Amazon product pages in their stores, but those that have figured it out are seeing the power of video firsthand! The addition of video to […]
How to Make the Best Promotional Marketing Videos Ever
How to Make the Best Promotional Marketing Videos Ever You know that you need to promote your business online and you realize that promotional marketing videos are the key to effective marketing and advertising. There’s no doubt that the more than 500 million hours of YouTube watched each day is a staggering figure, and you’ve […]