Benefits of Setting Video Goals and Objectives
Any kind of content that you create needs to be reinforced with a plan that includes a set of goals or objectives that you intend to achieve with the content. Without goals, your content will not be successful, no matter how hard you try. In fact, there are several benefits of setting video goals and […]
5 Corporate Video Strategies to Excite Consumers
5 Corporate Video Strategies to Excite Consumers Corporate video strategies are not all about shooting presidential content or recruitment videos. In fact, much of what professional video production crews are responsible for when producing corporate video content goes beyond the traditional recruitment film and focuses on taking steps to excite consumers so that they can’t […]
Tips for Great Customer Testimonial Video Production
Looking for tips for a great customer testimonial production? You’ve come to the right place! Testimonial videos have the potential to bring your brand in front of more customers and to show them that your brand is worth trusting. We’re showing you how to produce great customer testimonial videos so that you can begin building […]
When is the Golden Hour?
A common term in photography that is bounced around is “the golden hour.” Quite possibly not used as much in the film world, but equally impressive when used to your advantage, the Golden hour is a time of infamous wonder and the best time to capture magical shots outside when the lighting and timing is […]
Top Tips on Filming Professional Video Interviews
Top Tips on Filming Professional Video Interviews Video interviews add depth and a level of professionalism to a film. Whether you’re shooting a documentary or a corporate marketing program, video interview production is likely a necessary element that you’ll need to include. Unfortunately, many fail to recognize the value in producing video interviews that truly […]
5 Ways to Enhance Your Company YouTube Channel
5 Ways to Enhance Your Company YouTube Channel Have you recently started a YouTube channel for your business or brand? Most businesses realize how important it is to reach potential and existing customers from all angles, even social media platforms like Facebook, Twitter and YouTube, but they fail to realize that YouTube optimization takes extra […]
Top Tips When Filming Effective Employee Testimonial Videos
Staff testimonial videos are a great way to display a different perspective of your business. When future employees hear about what your company did for people in their shoes, it gives them genuine insights into the employee experience as a whole. When filming effective employee testimonial videos, they should be direct, authentic, and efficiently prepared […]
Top 13 Tips for Filming Professional Interviews
Whether you’re filming an interview for the first time, or you’re looking for tips for filming an interview for the 100th time, we’re here to help. We’ve prepared these top 13 tips for filming professional interviews to help you get footage for a documentary or corporate film. If you’ve ever looked to take your interview […]
How to Film Interviews as a One Man Band
Solo interview filming for a documentary, corporate video project, or some other production requires a little bit of planning and preparation but you can successfully capture the footage needed for your project. In fact, video interviews that are filmed by a one-man-band are common in today’s production industry. We’re showing you how to film interviews […]
8 Ways to Increase Conversions with Testimonial Videos
8 Ways to Increase Conversions with Testimonial Videos Testimonial videos can be used in various ways to increase conversions for your business. However, not all customer testimonial videos are created equally. We’re showing you 8 ways to increase conversions with testimonial videos that actually work for you. Follow along and get the most out of […]