What is Event Video Production?
Event video production includes the essential planning, procuring of equipment and appropriate film crew, shooting and post-production editing of event videos such as corporate events, conferences, concerts, or other special programs.
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Event videos can be used for a variety of purposes after your event, frequently coming into play in marketing, promotion, training and even recruitment efforts.
Producing event videos requires a lot of patience, understanding, and essential planning to ensure all necessary footage is captured and that the final video tells your story. Hiring a full-service event video production crew to assist you with the event video production process is recommended.
Event video production includes the essential planning, procuring of equipment and organization of film crew, shooting and post-production editing of event videos that represent corporate events, conferences, concerts, or other special programs.
The event video production process typically includes a variety of steps and helpful solutions that make your event appear just as magical on video after the event as the event itself is in person.
Event Video Production Process
So, what can you expect if you hire an event video production crew to assist with the filming and post-production editing of your event videos? A whole lot actually!
The entire event video production process includes a range of activities that come together to produce the magical videos that you’ll want to share with future customers, clients, employees, or various other audiences.
In fact, the event video production process typically includes the following:
- Planning of essential equipment and gear required for the event coverage.
- Storyboarding to ensure the appropriate outcome of the event video.
- Camera crew hiring and staff support to ensure the event is captured on film without any interruption to the event attendees in the process.
- Post-production editing of the footage to create a video that shares your story.
- Music, graphics, text overlays and other additions to your event video.
- Post-production distribution of your video to desired social media networks or various other environments.
Types of Event Video Coverage
Producing an event video is about more than just filming the various highlights of your event and calling it a day. In fact, event video coverage can include a range of techniques and processes that allow for the collection of footage from the live event which can later be used to produce exciting, inspiring, and creative post-event videos.
Event coverage can include:
- Filming keynote speakers or sessions
- Panel discussion footage
- Product demonstrations
- Customer attendee testimonials or other attendee footage
- One-on-one interviews with attendees, event producers, vendors or keynote speakers
- Behind-the-scenes coverage of the event
There’s so much more to what’s going on at an event than just the keynote speaker or the main stage. A production crew with experience in producing event videos will understand the importance of capturing all of the in-between highlights that are taking place throughout the event. This is one of the many things that will make your event video special.
Why Event Video Production?
Still not convinced that event videos are the way to go? Event video production has so many powerful benefits to the business or brand. Really the sky is the limit when it comes to producing powerful event videos.
Event videos maximize the overall budget that you put into the event, providing you with a hard copy of the excitement and thrills that took place during the event so that you can use it to market, promote, and recruit for future events or programs.
Event video production can help you generate strong results for your business by:
- Driving awareness for your brand.
- Catering to your audience.
- Helping you to reach marketing goals.
- Providing a form of content that can be easily repurposed.
- Representing a unique means of sales copy that cannot be achieved in any other way.
- Offering a comprehensive tool for marketing, promotion and recruitment.
- Maximizing your budget.
- Supercharging audience engagement.
- Attracting the vast audience that would rather watch a video than read a blog post.
Get in Touch with Team Beverly Boy
Event video production is one of the best ways for a business to capture the excitement and education that takes place during a live event and bottle it up for future use. Ready to learn more about event video production services from Team Beverly Boy? Give us a call at 888-462-7808!