Video Production for the Home Building Industry in San Diego

When it comes to Video Production for the Home Building Industry in San Diego, Team Beverly Boy has your back. Ideally, the housing market is worth over $120 billion with over 700,000 employees. Since the post-COVID 19 economy is expected to rebound, there is bound to be more business opportunities for homebuilders. That being said, an excellent marketing campaign is crucial for positioning yourself to succeed in this competitive industry. In comparison to other forms of marketing media, making videos for homebuilders in San Diego is something to think about for the 400,000+ home building businesses across the U.S. Our services are also available in nearby cities like Coronado, National City, Chula Vista, and Lemon Grove.

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There are numerous reasons why video production is an effective marketing tactic for home building. This allows you to attract new clients while retaining your current ones. At Beverly Boy Productions, we work with home builders to design captivating promotional videos, professional training videos, high-quality interview videos, and customer testimonials. Our team uses video to showcase homes, buildings and constructions by your company and the impact you have on families and customers. Subsequently, this engages your audience which then fuels the chances of your business achieving its goals and objectives.

Promotional Videos for the Home Building Industry

Showing the world what you build is essential in attracting new clients. Promotional Video Production for the Home Building Industry in San Diego allows your company to attract potential customers while maintaining your prior customers. Homebuyers who have worked with the company tend to make referrals if they are still satisfied with the services you offer. When prospective customers see your homes in an engaging video, they will be captivated and establish a connection with your company. At that moment, they will build trust in your company and likely return as a paying customer.

Short and engaging videos for home building tend to ensure customers remain loyal to the company. They’re useful in TV adverts, but more effective on online platforms such as your business website, social media pages, and email campaigns. An Internet user spends around two and a half hours on social media daily, making it more of a reason to invest in online video marketing. Short, promotional videos are an effective way of boosting brand recognition, conveying trust to clients, adding transparency to businesses and sharing your homes across your social media outlets.

 Marketing Videos for the Home Building Industry

When over 82% of the Internet consists of video content, it really shows the effective nature of video marketing. Video production for the home building industry in San Diego is an outstanding way of marketing your business for growth and sales.

Using videos to promote your company is a tool unlike any other, you can use it to show off your single-unit homes or explain the details of your constructions.

Consider the following benefits of video marketing:

    • Spreading the word about their business, brand, products, or services
    • Establishes the business as an authority in the home building industry
    • Increases brand authenticity, building trust and credibility with clients
    • Influences buying decisions (90% of customers say a video helps them make a buying decision, according                  to Forbes)

This type of marketing provides a unique connection with your targeted audience, as you share your homes and services across the world wide webOur company also serves businesses in nearby counties like Imperial County, Riverside County, and Orange County.

Different types of marketing videos that can be used for marketing your homes, or even your home building company are:

   • Listing Videos
   • Interview Videos
   • Live Q&A Sessions
   • Home Buyer Advice Videos
   • Special Offer Videos
   • Neighborhood Videos
   • New Construction Model Video Tours
   • Virtual House Tours

Training Videos for the Home Building Industry

The average company spends 31.5 hours training employees annually. Creating professional training videos can be cost-effective and a less time consuming approach for businesses to save time and money as well as training their employees efficiently. From masonry workers to customer care representatives, you want all the different departments of your business to run efficiently. Personalized training videos for your company will eliminate problems that are associated with  traditional in-person training. This saves business owners and leaders more time and money that can be used in other projects of the company. And in the end, your home building professionals receive step-by-step guide training videos that will help them to do their job correctly.

Also, training videos:

   • Have a higher overall employee watch rate; employees are 75% more likely to engage in video training than               they would with manual training
   • Have greater flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of                   communication and training such as scheduled in-person training or written manuals
   • Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to                           about 20% of what they read
   • Will make employee training more effective while reducing training costs; each video can be used over and               over again, and improved comprehension makes videos 83% more effective

Videos are a simple and accessible way to engage your home building professionals while keeping training uniform throughout your business.

Interview Videos for the Home Building Industry

Video is a great marketing tool that can provide your home building business with diverse benefits and appeal to a wide audience; an interview video is one of the most effective videos that you can produce for your business. Interview videos for the home building industry comprises two types of videos that deliver different messages to an audience. Expert interview videos for the home building industry are videos that you can use to present your business goals and objectives, as well as share the thoughts of industry leaders. On the other hand, customer interviews show the credibility of the company using opinions from clients who have worked with your company.

Gordon Garreau, Producer at Beverly Boy Productions

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Expert and customer interviews have the power to build your business’ credibility and customer trust. One shares the perspective of business leaders in the industry to help future customers better understand the product or service they’re receiving, while the other shares experiences from past clients with potential customers. Ultimately, these videos share insight that will drive your business forward, positioning you are a market leader. Video Production for the Home Building Industry in San Diego is an incredible service that can help you achieve your business goals.