5 Ways a Nashville Live Stream Cooking Segment Can Grow Your Business

Live streaming is a rapidly growing trend among Nashville culinary business owners interested in connecting with remote audiences and increasing engagement among customers and clients. Those in the culinary field, including chefs and area restaurant owners, frequently turn to producing a Nashville live stream cooking segment of their own to generate customer following and trust that will lead to higher sales. Whether you’re sharing your own meal prep tips, culinary techniques, or specialty products with live streams, producing a Nashville live stream cooking segment to grow your business is certainly a smart decision.

Beverly Boy Productions provides quality live stream production for culinary business owners in Nashville and throughout Tennessee. To learn more about our services, or for more information on how live streams can help you to grow your business, give us a call at 615-246-0228.

1. Live Streams Increase Audience Reach

Up to 48% of people that view a live stream culinary show are likely to share it with their own audiences increasing reach for your brand. In fact, you have the power to further increase reach for your Nashville live stream cooking segment by asking your viewers to share with others.

Viewers like to interact and to share, both can greatly impact your business growth.

2. Live Streams Lead to Higher Sales

Live streams increase sales for your Nashville culinary business in a variety of ways. Producing a Nashville live stream cooking segment that shows your products against the competition can quickly result in stronger trust and higher sales for your brand.

Additionally, viewers report that they are up to 70% more likely to purchase after they watch a video produced by the brand. For heightened sales, keep engaging your audience with live streams and you’ll see sales soar.

3. Live Streams Increase Engagement Among Your Audience

Increasing audience engagement is an important part of business growth. Producing live streams that include interactive elements such as question and answer sessions, live polls, and interactive surveys are an excellent way of increasing engagement among your audience.

Additionally, members that engage with your stream are more likely to have trust in your brand which can lead to future increases in sales.

4. Collect Audience Insights & Increase Value of Marketing Campaigns

Whether your Nashville culinary business is just getting started, or it’s already been around for quite some time, growth is largely dependent upon the marketing campaigns that you deliver. The stronger and more focused your campaigns are, the better your business will do.

Live streams that include targeted collection of audience data through polls and surveys as well as other interactive practices can be extremely useful in growing your business long-term. Just think about what you could do with the data you collect? 

5. Live Streams Increase Audience Trust

This is very important! Producing a Nashville live stream cooking segment that shares your culinary tips, kitchen skills, or other culinary topics with your audience is a great way to generate a level of trust among your audience that no other form of content is capable of producing.

But how does that trust grow your culinary business? Increased trust can lead to more positive reviews, more shares of your content, more interactions with your brand, and — you guessed it — more sales!

The more genuine you are in your lives, the more your Nashville business will thrive!