5 Ways B2B Video Production Differs from B2C Production
Video marketing is a rapidly growing technique that both business-to-business marketers and business-to-consumer marketers utilize. Whether you’re marketing directly to other businesses, B2B, or you’re more focused on delivering products or services that are sold directly from your business to the consumer, B2C, you’re likely to incorporate video marketing into your campaigns. However, the way […]
Can Video Marketing Really Gain Me More Customers?
Video marketing is a growing trend that as many as 87% of businesses are already on board with. These top businesses and brands realize that video content marketing is an excellent opportunity to capture the attention of any audience and engage. With demand for video content increasing seemingly by the minute, many businesses that are […]
What are Corporate Videos Used For?
Video content is rapidly gaining attention as more and more businesses realize that consumers are up to 80% more likely to make a purchase after watching a video. Corporate video production is no longer only for the big corporations. More and more small businesses are using corporate video in their everyday marketing campaigns. As a […]
Why is Video Content Marketing Important for Business?
Content marketing, or the use of various forms of written, verbal, or filmed content to generate awareness and drive conversions for your brand, is a key element to any marketing campaign. But the way we produce content for marketing campaigns has largely changed. The focus is less on written content and more on video content […]
How to Make a Good Product Video
Whether you’re operating an eCommerce store that sells products solely online, or your business provides a mix of online and brick and mortar sales, product videos can be used to increase consumer interest in your offering and generate more conversions for your brand. Learning how to make a good product video is something that professionals […]
What are Tips for Corporate Video Production?
Corporate video production is extremely competitive and requires a lot of expertise in order to make an impact. Planning and properly producing a corporate video will assist you in setting your strategy straight and producing your most valuable branded video content for your business. Following these tips for corporate video production can assist you in […]
What is the Importance of Corporate Video Production?
At Beverly Boy Productions, we work with clients that span the globe and operate some of the biggest, and smallest, corporations in the world. One question we seem to frequently encounter is, “What is the importance of corporate video production?” We hear it quite commonly, from clients that are simply trying to grasp the value […]
5 Reasons to Hire a Full Service Video Production Company
Hiring a video production company that can provide unsurpassed quality and professional craftsmanship of your video projects is important, especially if you’re interested in competing against major competitors in your niche or industry. Although hiring a full service video production company may make a difference between how quickly, professionally, and efficiently your video projects get […]
How to Measure Video ROI
Measuring the ROI of your videos is an important job. Without figuring out how profitable each of your videos actually are for your brand you have little way of ensuring your video production projects are performing appropriately. Video analytics, and learning what video metrics are most important is a big part of the overall process […]
The Rise of Short-Form Video Content What We Can Learn from TikTok & Insta Reels
When Facebook’s Instagram launched Reels in 2020 there was so much for new marketers to learn and enjoy. But, soon after, TikTok would come to the forefront with short-form video content, capturing the audience by storm and largely taking over the space. While both of these platforms seem to target short-form video content, there’s actually […]