Why is Video Content Marketing Important for Business?
Content marketing, or the use of various forms of written, verbal, or filmed content to generate awareness and drive conversions for your brand, is a key element to any marketing campaign. But the way we produce content for marketing campaigns has largely changed. The focus is less on written content and more on video content […]
How to Make a Good Product Video
Whether you’re operating an eCommerce store that sells products solely online, or your business provides a mix of online and brick and mortar sales, product videos can be used to increase consumer interest in your offering and generate more conversions for your brand. Learning how to make a good product video is something that professionals […]
What are Tips for Corporate Video Production?
Corporate video production is extremely competitive and requires a lot of expertise in order to make an impact. Planning and properly producing a corporate video will assist you in setting your strategy straight and producing your most valuable branded video content for your business. Following these tips for corporate video production can assist you in […]
What is the Importance of Corporate Video Production?
At Beverly Boy Productions, we work with clients that span the globe and operate some of the biggest, and smallest, corporations in the world. One question we seem to frequently encounter is, “What is the importance of corporate video production?” We hear it quite commonly, from clients that are simply trying to grasp the value […]
How to Measure Video ROI
Measuring the ROI of your videos is an important job. Without figuring out how profitable each of your videos actually are for your brand you have little way of ensuring your video production projects are performing appropriately. Video analytics, and learning what video metrics are most important is a big part of the overall process […]
The Rise of Short-Form Video Content What We Can Learn from TikTok & Insta Reels
When Facebook’s Instagram launched Reels in 2020 there was so much for new marketers to learn and enjoy. But, soon after, TikTok would come to the forefront with short-form video content, capturing the audience by storm and largely taking over the space. While both of these platforms seem to target short-form video content, there’s actually […]
5 Tips on Creating Augmented Reality Video Content for eCommerce Brands
Augmented reality video content, or AR video content, represents a unique approach in producing an interactive digital experience that eCommerce brands can benefit from. Creating augmented reality video content for eCommerce brands represents a key opportunity to help your prospective customers get a feel for what your brand can offer and what their purchase may […]
Extra Short Video Marketing Tips with 10 Second Video Ads
What’s the best length for your video advertisements? With consumer attention spans shrinking year by year, the average video advertisement is between 6 and 20 seconds long. Using ads to produce stronger brand awareness brings many marketers to create 10 second video ads. These extra short videos pack an extra powerful punch when done right, […]
Top Tips on Choosing Professional Production Services for Your Small Business
Top Tips on Choosing Professional Production Services for Your Small Business Video is the most sought after form of marketing media and accounts for nearly 80% of all internet traffic. Small business owners know the importance of adding video to their marketing campaigns as it has the power to increase search engine rankings, improve email […]
5 Reasons to Consider Amazon Product Video Production for Your Store
5 Reasons to Consider Amazon Product Video Production for Your Store Many Amazon sellers are only recently realizing that they can add videos to the product image galleries on the Amazon product pages in their stores, but those that have figured it out are seeing the power of video firsthand! The addition of video to […]