5 Benefits of Producing Live Stream Cooking Shows & Segments

Think about your favorite recipes and meals. Now think about how you can entertain and engage your audience by sharing the step-by-step process of cooking those meals and recipes online via live stream cooking shows. Live stream cooking shows connect you with your audience allowing you to deliver powerfully engaging and entertaining content to your audience in a way that they’ll enjoy. Producing live stream cooking shows for your audience has many benefits for your business or brand. 

At Beverly Boy Productions, we frequently discuss live stream cooking show production with clients interested in expanding reach for their culinary brands. When clients are unsure, we provide them with a list of potential benefits such as the following.

1. Multiple Angle Camera Capture 

Producing a live stream cooking show for your audience means you can deliver engaging content that includes multiple camera angles that allow you to share even the closest most detailed insight into the cooking process with your audience.

Capture everything from chopping on the cutting board to sliding the casserole in the oven, and share it with the world.

2. Include Graphics & Text

Producing a live stream cooking show allows you to incorporate a mix of visuals and graphics as well as text that can make the entire show come together for your audience.

Share details about ingredients, measurements, or other important facts in the lower thirds of the video without taking away from the overall visual of the production. You can even post recipe tips and tricks.

3. Include Pre-Recorded Video B-Roll

Producing a live stream cooking show doesn’t mean that the entire production has to include live footage.

If you’ve got pre-recorded b-roll footage that shows tips from the grocery store or special instructions related to how you prepped ingredients prior to the show, you can include those in your live stream, too.

This is a great way to maximize the value of the cooking show and the satisfaction of your audience.

4. Engage with Your Audience in Real Time

Maybe there’s a particular portion of the recipe that doesn’t make as much sense as you think or that seems to have your audience confused — producing live stream cooking shows allows you to engage with your audience in real time and answer questions as you go.

If your audience has questions, you can immediately address them during the stream instead of having viewers wait and wonder. 

5. Distribute to Social Media & Elsewhere Online

Producing live stream cooking shows that are recorded and ready for distribution means that you have content your audience will love that you can share online and on social media to expand reach for your business.

Consider sharing your cooking live stream on Facebook, Instagram, and your website. You can even promote your live stream to generate further reach and engagement from your existing audience while encouraging more at home cooking for a crowd!