How Much Does it Cost to Host a Webinar?
How Much Does it Cost to Host a Webinar? Webinar videos can be used to increase the size and scope of your sales funnel to generate more leads and close more deals. Many big brands host webinars in-house on a regular basis as a means of staying connected with potential consumer purchasers and to generate business. Small brands can get on the webinar bandwagon too! The addition of a professionally produced webinar can help you close more deals in your sales funnel, but how much does it cost to host a webinar?
Hosting costs for a webinar are based on a variety of expenses including the video production, the software, and the fees associated with the actual webinar conference tools or “host.” Most webinars can be produced for between about $3,000 and $5,000, but the actual size and scope of the webinar will play a key role in determining the total cost to host the program.
Webinar Production Costs
Producing a webinar requires the involvement of various professionals that come together to capture your content and create a video that will play for your sales leads. Live feed webinars have greater costs involved in the immediate production because they require live production crew, uptime monitors, and other important considerations to ensure that your webinar is accessible and that nothing goes wrong during the live event.
The following professionals may come into play for your webinar:
- Director – >$250 per hour
- Script Writer – >$150 per hour
- Cameraman – >$400 per hour
- Editor – >$175 per hour
- Talent – >$500 per hour
- Equipment – up to 100s per hour
- Studio Shooting – up to $400 per hour
- Audio Files – up to $1000
- Video Rendering – up to $75 per hour
- B-Roll – expect to pay a percentage between 10 and 50% of your total cost
- Miscellaneous Fees – can cost very little up to 1000s extra
Video production for a webinar is typically pretty simple. A 1-2 camera crew will usually be sufficient. This allows for appropriate camera angles and supportive b-roll production to take place in advance of the webinar. Larger webinars, or those that are taking place live and which will have many viewers, may cost a bit more — just talk with your production company or studio upfront about all of this or call Beverly Boy Productions for a free quote.
Webinar Hosting Costs
Hosting your webinar is a big deal. You want a host that will ensure the uptime of your webinar event so that you don’t miss the opportunity to deliver your information to key listeners in your audience. A poor webinar host may result in failed connections and could cause you to lose valuable leads. Therefore, it’s important to make sure that you are working with a webinar service host site that guarantees your time online and will make sure that if you get cutoff, steps are taken to restore.
You get what you pay for with a webinar host. Free webinars are often riddled with advertisements and other less welcoming features. They may lose connection or lack technical support. Keep this in mind if you’re considering a low cost option to host a webinar.
Still wondering what it’s going to cost to host a webinar and produce the associated video that will be played on your website? Give Beverly Boy Productions a call.