How to Make Green Screen Look Natural
How to Make Green Screen Look Natural Various factors come into play when you produce green screen footage. Ultimately, the choices you make during the filming and immediately after make a major difference in whether or not the green screen footage you capture looks natural. Continue reading to ensure a natural and realistic appearance of […]
Understanding the Importance of Script Writing in Video Production

Before a video is produced the script must be prepared. In fact, scriptwriting is the first major step taken to establish the purpose and processes that will be used to capture the essence of a film. An effective script will outline the entire project, the story, and the core message in a way that ensures […]
How to Write a Script Outline for a Short Video
How to Write a Script Outline for a Short Video Writing a script for any video has similar processes – you prepare, write, edit, rewrite, deliver. However, when creating a short video, there is absolutely no room for the words and visuals to not add value. Every single second must be captivating and well-planned in […]
How to Make a Storyboard
Whether you’re creating a corporate marketing video or a movie for the big screen, storyboards are a necessary element to the production process. Often, storyboards are the first glimpse we have into the directions, props, shots, and camera angles that will make up the finished video project. The storyboard can help you eliminate poor ideas […]
How to Make Interactive Videos that Captivate Viewers

There’s no question about the power of video. Consumers love video content and brands are finally seeing the importance of video at each stage of the purchase cycle. We’re showing you how to make interactive videos that captivate viewers and keep them watching. Interactive video content is the key to connecting and engaging your audience. […]
How to Create a Video Production Timeline

A video production timeline requires a lot of upfront planning in order to make sure the tasks at hand are to be done in a reasonable time. Production can be costly and failure to define a production timeline can lead to insane deviations from budget. We’re showing you how to create a video production timeline […]
How to Make a Good Short Video
How to Make a Good Short Video The best gifts come in small packages. The same is often true when it comes to video. Some of the most powerful videos are short and captivating. Social media channels feature millions of short videos that are watched by consumers on a daily basis. Do you know how […]
7 Corporate Video Mistakes & How to Prevent Them
7 Corporate Video Mistakes & How to Prevent Them Corporate video content opens up the conversation between your brand and your clients to help turn prospects into paying customers. Unfortunately, many corporate video production services fall short of delivering the best possible corporate video content and this leaves brands struggling to connect with their consumers […]
4 Methods of Interactive Video Advertising
4 Methods of Interactive Video Advertising Video is one of the greatest ways to capture a viewer’s attention and generate trust in your brand. In fact, many businesses are using interactive video advertising to capture the interest of a wider audience and to help customers feel closely connected to them as a brand. We’re showing […]
3 Person Interview Lighting Setup

Filming an interview can add a captivating element to a case study or other film project, but what about a 3 person interview? Although less common than a 1 or 2 person interview, 3 person interviews are not unheard of. Depending on your setup and the resources available to you, we’re showing you the best […]