SCHOOL PROMOTIONAL VIDEO PRODUCTION

School choice has become a household term. Within primary and secondary schooling, parents are more capable than ever to provide their children with alternatives to just the public-school system in which they reside. Additionally, the options for post-secondary education are equally as vast. As the selection of educational institution options has increased, so has competition between these schools. It has become necessary for individual schools and districts to set themselves apart to maintain enrollment and attract a student body that believes in the mission statement for any specific school. At Beverly Boy Productions, we understand first impressions are crucial. So, whether it be a primary school promotional video, college admissions video production, or anything in between, we will create a satisfying video of your institution through the lens of a first-time parent or student at an affordable cost.

TYPES OF SCHOOL MARKETING VIDEOS

There are three main types of video marketing for schools. The first kind of school promotional video production is the “attractor” video. These videos specialize in highlighting what offerings your school has that makes it unique. Perhaps your school has a specialized certification program, dual enrollment with a local college, or exceptional sports teams. Having these specialties advertised is an effective way to draw attention to your accomplishments. The second kind of school marketing video production is for student recruitment. This is most effective for university enrollment videos and charter or private school promotional videos. These videos allow potential students a glimpse into the specifics that make your school unique and draw in the students that would be a good fit for the mission and vision of your school. The last type of school marketing video is for community relations. These videos showcase all achievements of excellence within your institution to be marketed to community partners. This type of video content is successful in fostering conversations with local to national businesses, organizations, and charities to work directly with your school on various projects. This helps with fundraising, donations, and building a healthy culture of collaboration within a community.

BUILD COMMUNITY RELATIONSHIPS

School promotional video production is a fast, cost-effective, and transparent form of communication between your institute and all its stakeholders. Video content can be distributed across multiple platforms and reach from the local to the international community in a matter of minutes. Whether your video content is digital marketing for charter schools new to an area, or a long-standing institution reaching out to prospective families and local community partners, school promotional videos can be used to achieve all in a timely yet personalized manner. Opening these lines of communication will create and foster relationships to maximize the success of your school.

PROFESSIONAL SCHOOL PROMOTIONAL VIDEO PRODUCTION

The first step in showcasing your esteemed institute of education is to contact Beverly Boy Productions as your school promotional video production company. Once connected, you will quickly be partnered with one of our skilled producers who will start the process for you. Your first step in the process is to speak with a producer to explore what type of promotional video you need and fine-tune your vision. After that, our team will organize and take care of all the necessary setup to complete your project while keeping your production as authentic as possible. Once the footage is complete, we will reach out to you for any final input on editing to ensure a quality product. Once the final cut is finished, you will have access to share the footage as many times and over as many platforms as you need.

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FORTUNE 500 BRANDS KNOW OUR VIDEO PRODUCTION IS TOP-NOTCH

OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY HAS THE SKILL THAT EXCEEDS EXPECTATIONS!

TRUSTED BY THESE WORLD CLASS BRANDS

Types of Educational & E-Learning Video Services

"Course Module Video Series"

Structured educational content for comprehensive learning programs

What's included:

Instructional design consultation and learning objective mapping
Consistent instructor filming with professional setup
Modular content structure with progressive complexity
Visual aid and demonstration integration
On-screen text reinforcement of key concepts
Knowledge check questions and interactive elements
Supplementary resource preparation and integration
LMS-compatible delivery with progress tracking

"Microlearning Video Series"

Bite-sized content focused on specific skills or concepts

What's included:

Focused learning objective identification for each video
Concise script development (1-3 minute optimal length)
Visual concept simplification through graphics and animation
Practice exercise integration for immediate application
Mobile-first design for on-the-go learning
Series structure building cumulative knowledge
Engagement analytics for completion tracking
Reinforcement and recall notification strategy

"Instructional Demonstrations & Tutorials"

Step-by-step guidance for specific skills and procedures

What's included:

Expert instructor or demonstrator with proven technique
Multiple camera angles capturing detailed processes
Overhead and close-up shots for hands-on demonstrations
Step breakdown with on-screen numbering and text
Common mistake warnings and troubleshooting tips
Alternative method explanations when applicable
Practice instruction and self-assessment guidance
Downloadable companion materials and templates

"Interactive Educational Video Experiences"

Interactive experiences allowing remote property exploration

What's included:

Branching scenario development with decision points
Interactive element programming and integration
Outcome variation based on learner choices
Knowledge check questions with feedback responses
Gamification elements for increased engagement
Progress tracking and completion certification
Mobile and desktop compatibility testing
Analytics dashboard for learning effectiveness

"Virtual Classroom & Lecture Capture"

Professional recording of live instruction for asynchronous learning

What's included:

Multi-camera setup capturing instructor and presentation materials
High-quality audio capture with wireless microphone
Student interaction and question recording
Post-production enhancement of visual materials
Chapter markers for topic navigation
Supplementary resource linking and integration
Optimized compression for streaming platforms
Accessibility features including transcription and captions

"Educational Animation Series"

Concept visualization through engaging animated content

What's included:

Educational script development with subject matter experts
Animation style development appropriate for target audience
Character design and scenario planning
Complex concept simplification through visual metaphors
Consistent episodic structure for series coherence
Progressive knowledge building across episodes
Assessment and activity suggestions for application
Distribution strategy across learning platforms

OUR VIDEO PRODUCTION WORK

SIT BACK AND ENJOY OUR PRODUCTIONS

We believe in approaching every project as if we are crafting a true masterpiece. As a leading school promotional video production company, we understand the importance of showcasing your institution’s unique qualities. So take a moment, pop some popcorn, pour a glass of your favorite beverage, sit back, and enjoy the works of Team Beverly Boy!

The Learning Experience

Vital Source St. Louis

SCOPE OF WORK

CAMERA GEAR

Sony FX9, FS7, FX6, FX3
Sony A7S Alpha 7S, A7R, A1
Blackmagic Pocket Cinema 6k Pro
Blackmagic URSA Mini Pro
Canon C500mkii, C300mkiii
ARRI ALEXA, ALEXA Mini, AMIRA
RED Cinema, SCARLET, V-RAPTOR X, KOMODO-X

CAMERA CREW

Director of photography (DP or DOP)
1st Assistant Camera (1st AC)
2nd Assistant Camera (2nd AC)
Grip, Gaffer, Electric, Utility
DIT, HMU, PA, Set Photographer
Production Sound Mixer, Boom Operator
Art Director, Prop master, Location Scout
Producer, Production Coordinator

ADDITIONAL WORK

Welcome Video
Virtual Tour
Academic Programs Showcase
Alumni Success Stories
Special Events and Traditions
Student and staff testimonials
Results and Achievements
And more

Other SErvices

FAQS

What is the purpose of school promotional videos?

School promotional videos aim to showcase the unique aspects and strengths of educational institutions to attract students, foster community relations, and maintain enrollment. These videos serve as a crucial tool in a competitive educational landscape, helping schools distinguish themselves and align with prospective students and community partners who share their values and mission.

What is the process for creating a promotional video with Beverly Boy Productions?

The process begins with contacting Beverly Boy Productions, after which a producer is assigned to discuss the video’s objectives and refine the vision. The production team then takes care of all logistical aspects, from planning to filming. Post-production involves client input on editing to ensure the final product meets expectations. The video is then ready for distribution across chosen platforms.

How can promotional videos be used by schools?

Schools can use promotional videos in various ways, such as part of digital marketing strategies, for student recruitment, to enhance community relations, and to communicate with stakeholders. Videos can be shared widely across social media, email newsletters, and other platforms to reach a broad audience quickly and effectively.

Are promotional videos cost-effective for educational institutions?

Yes, promotional videos are a cost-effective marketing tool for schools. They provide a significant return on investment by reaching a wide audience, enhancing school visibility, attracting prospective students, and building community support, all of which are essential for sustaining and growing enrollment and engagement.

What types of school promotional videos do you produce?

We specialize in a variety of school promotional videos including school overviews, virtual tours, event highlights, and student or staff testimonials. Each video is tailored to showcase the unique aspects and strengths of your educational institution.

How long does it take to produce a promotional video?

The production timeline can vary depending on the complexity of the project. Typically, it takes between 4 to 6 weeks from initial planning to final delivery. We work closely with you to set and meet deadlines, ensuring the project stays on track.

What is the process for creating a promotional video?

Our video production process involves several key steps:

Initial consultation to understand your vision and objectives.
Development of a script and storyboard.
Filming on location with professional equipment.
Post-production editing, including adding music, voiceovers, and graphics.
Review and revisions based on your feedback.
Final delivery of the video in your preferred formats.

How do we get started with a promotional video project?

To start, simply contact us through our website or give us a call. We’ll schedule a consultation to discuss your needs, budget, and timeline. From there, we’ll provide a detailed proposal outlining the project scope and next steps.

Can we include real students and staff in our video?

Absolutely! Featuring real students, staff, and everyday school activities can add authenticity and relatability to your video. We ensure all participants are comfortable and clear on the filming process, and we handle all aspects of consent and permissions according to your school’s policies.

How do you ensure the final video reflects our school’s brand?

We work closely with your school’s marketing or communications team to ensure the video aligns with your branding guidelines. This includes the appropriate use of your school colors, logo, and messaging to ensure consistency across all media.

What happens if we need to make changes after the final video is delivered?

We offer a set number of revisions in our initial proposal to ensure your complete satisfaction with the final product. If additional changes are needed after this, we can accommodate them at an additional cost.