Why is it Important to Make Videos on Social Media Marketing Channels

Video marketing is no longer a trend that you can watch and wait around to see if it’s going to fizzle out. Not only is video marketing on social media clearly here to stay, it’s something that every brand should be focusing a solid portion of their marketing budget towards. But, why is it important […]

Understanding Why Video Ads are Good for Niche Marketing

As a marketer or business owner, you probably already know the importance of video marketing for your business or brand. How could you possibly overlook the statistics when they’re as bold as, “users are 27.4 times more likely to click-through online video ads vs standard banner ads,” or “video ads are 12 times more effective […]

How to Market Video Content to Promote Your Brand

If you build it, they will come. Not true! There’s so much more that goes into learning how to market video content to promote your business or brand. You can’t expect that you can just create a video, and voila you’ll get increased traffic and higher conversions overnight. It doesn’t work that way – at […]

How to Use a Sizzle Video in Your Network Marketing Business

As a network marketing business owner, the more prospects you can qualify and pre-determine for your list the better. Learning how to use a sizzle video in your network marketing business to build hype around your brand and generate excitement among your prospects is incredibly important. This is your opportunity to build your network up, […]

How to Use Video for B2B Marketing to Attract More Leads

In the past five years video has caught on like wildfire, gaining popularity in every stage and sector of B2B marketing and sales just as it has in other industries. With the expectation that video will continue to take off, and that consumers will continue to turn to video for everything from knowledge and understanding […]

How to Show Sales Attribution with Marketing Videos

“How much profit did we generate from that video?”  “Was that video actually worth the $5K investment?” “How much should we put into video marketing for the next year?” Fielding questions like these from the key stakeholders in your business can be tough for any marketer, particularly if you don’t have the answers. Those answering […]

When is the Best Time to Post Videos for B2B Marketing Sales on Instagram?

What if the difference between posting just an hour later, or earlier, could exponentially change your total Instagram sales? Wouldn’t you want to know ahead of time so that you could be sure to post your Instagram marketing videos at just the right time to maximize your B2B sales? Of course you would, just like […]

How to Use Video in Your Email Marketing

Whether you’re totally new to video marketing, or it’s something that you’ve been actively engaging in for months already, there are actually a variety of ways that you can use video in your email marketing. Learning exactly how to use video in your email marketing in order to increase sales, boost conversions, and otherwise power […]