What are the Elements of Cinematography?
Cinematography is a visual art in which a variety of elements are used to create amazing motion pictures that audiences love. The elements of cinematography include everything from the camera equipment, camera motion and camera angles to lighting, framing, film selection, composition, depth of field, color, exposure and so much more. Cinematographers use the elements […]
What’s the Phi Phenomenon Meaning in Film?
Have you ever wondered how it is that they put motion into motion pictures? For instance, do you wonder how it is that filmmakers are able to make a seemingly stationary object that does not move appear to be moving? Phil phenomenon in film is an illusion of movement such that visual perception gives the audiences the […]
What is Contrazoom in Film and What Does Contra-Zoom Mean?
One of the most amazing in-camera effects and the earliest techniques used to create a sense of internal unease, tension or conflict. The Vertigo Effect, also known as the Contrazoom, has been present in filmmaking since 1958. Sometimes referred to as dolly zoom. But also widely recognized as the Contra-zoom or just as the Vertigo […]
What Does Continuous Mean in a Script?
Screenplays are full of nuances that can be difficult to fully understand for a beginner, particularly when it comes to the use of certain terminology such as “continuous” and other industry specific terms. When “continuous” is used in a script it has a powerful ability to guide the momentum of the scene. But what does […]
What is the Dunning Process in Film and What Does it Mean?
Filmmaking dates back more than 100 years and has certainly evolved along the way. Techniques and practices that are used to create the films and television shows that we all watch today are in some ways nothing like they were in the beginning of the industry but in other ways they are incredibly similar in scope. Techniques, […]
Common Types of Allusions in Films
Allusions represent a popular literary device that is used by authors and screenwriters to achieve character development. To create strong associations to well-known works and past concepts. And to devise stronger storylines. Many different types of literary allusions in films exist to develop these connections to past works. From phrases that can be connected to […]
How much does it cost to produce a commercial in Lake Forest?
How much does it cost to produce a commercial in Lake Forest? While we get this question on a daily basis, there is no one-size-fits-all answer because at the end of the day, the final TV commercial production cost is determined by you. Whether you are looking to air your commercial on local cable through […]
How much does it cost to produce a commercial in Redwood City?
How much does it cost to produce a commercial in Redwood City? At the end of the day, the TV commercial production cost is determined by you. Whether you are looking to air your commercial on local cable through Xfinity and AT&T or local Redwood City broadcast affiliates like KGO 7 or KSBW 8, we […]
How much does it cost to produce a commercial in Carson?
How much does it cost to produce a commercial in Carson? We don’t have one quick answer to this question because the TV commercial production cost will vary with each client. Whether you are looking to air your commercial on local cable through DISH TV or DIRECTV, or local Carson broadcast affiliates like KTLA 5 […]
How much does it cost to produce a commercial in Folsom?
How much does it cost to produce a commercial in Folsom? This is a very common question that we get at least a dozen times a week. There is really no short answer to this question because at the end of the day, the TV commercial production cost is determined by you. Whether you are […]