- 24 Years in Business
- 25,000+ Videos Produced
- 24-Hour Customer Service
For over 20 years, our Racine, WI TV commercial production company has assisted brands—from emerging local ventures to established Fortune 500 giants—navigate through the city’s distinctive spirit. We create captivating 15-, 30-, and 60-second spots crafted to excel on both prime-time television and today’s leading OTT platforms, bringing attention to landmarks like the iconic Frank Lloyd Wright-designed global HQ of S.C. Johnson in downtown Racine.
If you are looking for a Racine, Wisconsin TV commercial production team that merges high-end creative expertise with practical, regional insights, you’ve discovered your ideal partner, especially with places like the historic 1939 administrative building on Howe St., which provides great settings for dynamic commercials.
Once your advertisement is finalized, you can broadcast it throughout the Racine, WI region on cable providers such as Spectrum or AT&T, or air it with local affiliates like WITI Fox 6 and WDJT CBS 58.
Our crew is equipped to guide you through working with television networks to ensure your commercial airs seamlessly. From the necessary encoding specifications and closed captioning to logistical delivery and network approvals, we manage the technical aspects that ensure your advertisement runs without delay—offering visibility to Racine Brands and reaching audiences across the region and connected devices.
There are numerous solutions we can offer for your project if you choose to film your TV spot in Racine, Wisconsin. Utilizing industry-leading cameras such as Canon and RED, combined with skilled crews, we’re ready to capture your advertisement in stunning HD or 4K quality. We also provide dynamic aerial videography with drones to highlight Racine’s skyline, local sites, or your venue from above. Whether filming indoors, outdoors, or using a green screen at a local studio, we customize every production to meet your specifications.
Our team consists of seasoned directors of photography, gaffers, and Racine-based television commercial specialists—even for shorter shoots. Want a cinematic appearance? We’ve got that covered with track and dolly systems, jibs, Steadicams, or gimbals. Interested in pricing? Our crew is ready to discuss all the details with you.
From a concise 30-second call-to-action to an impactful 2-minute direct-response segment, our editors can manage everything. We produce a range of content from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style segments, plus OTT-friendly cut-downs that range from 6 to 10 seconds. Each project is carefully edited, color-graded, and delivered as ProRes and H.264 masters, along with versions optimized for social media.
You will receive a broadcast-quality master and a web-ready file, enabling you to easily display your commercial across social media, your website, or any venue where your audience gathers. With our efficient workflow, your promotional video production is always set to create an impression, no matter the viewing platform.
Quick Contact
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Racine HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Racine, WI campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Racine shoot stays compliant.
response within the hour
