For over 20 years, our New Haven, CT TV commercial production company has supported brands—from budding local businesses to established Fortune 500 corporations—navigate the city’s lively atmosphere. We create captivating 15-, 30-, and 60-second commercials designed to excel on both prime-time television and today’s leading OTT platforms. Our partnership with landmarks like the New Haven City Hall, known for its historic significance, makes it an ideal location for filming memorable ads.
If you’re in search of a New Haven, CT TV commercial production team that merges high-profile creative talent with essential local expertise, you’ve come to the right place. The Gateway Community College Downtown provides modern facilities that serve as a great backdrop for high-quality commercials, enhancing your brand’s image.
Once your advertisement is finished, you can broadcast it throughout the New Haven, CT region on cable providers like Frontier or Optimum, or place it with local affiliates such as WTNH 8 (ABC), WVIT 30 (NBC), and CBS New Haven. Our team is here to guide you through the entire process with television networks to ensure your commercial gets the air time it deserves.
From encoding specifications and closed-captioning to traffic delivery and network approvals, we take care of the technical and logistical elements to ensure that your ad runs seamlessly, without any delays. Access to millions in the New Haven region and beyond means this visibility is a pivotal opportunity that shouldn’t be overlooked.
There are numerous options we can offer for your project if you opt to film your TV spot in New Haven, Connecticut. With industry-leading cameras like Canon and RED, along with skilled crews, we are equipped to capture your advertisement in spectacular HD or 4K. We also provide dynamic aerial videography with drones to highlight New Haven’s stunning skyline, historical sites, or your chosen venue from above.
We engage experienced directors of photography, gaffers, and New Haven-based television commercial professionals—even for shorter shoots. Interested in achieving a cinematic aesthetic? We have you covered with track and dolly systems, jibs, Steadicams, or gimbals. Curious about our pricing structure? Our team is eager to guide you through every detail.
Whether you need a concise 30-second call-to-action or a captivating 2-minute direct-response segment, our editors can manage it all. We produce a wide range of content from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style spots, plus OTT-friendly cut-downs like 6- to 10-second bumpers. Each project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, along with social-optimized versions for enhanced shareability.
You will receive both a broadcast-quality master and a web-ready file, allowing you to effortlessly display your commercial on social media, your homepage, or anywhere your audience spends their time. With our streamlined workflow, your promotional video production is always prepared to leave a lasting impression, no matter where it is viewed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN New Haven HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production New Haven, CT campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production New Haven shoot stays compliant.
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