- 23 years in business
- 25k videos produced
- 24 hour customer service
Launching a product, attracting event attendance, or increasing click-through rates? Grand Rapids, MI Promotional Video Production by Beverly Boy Productions assists brands in converting casual viewers into customers. Short-form video is set to be the cornerstone of marketing in 2025—89 % of businesses rely on it and 93 % call it ‘crucial.’ We provide the strategic insight, cinematic expertise, and local insight needed to ensure your next promotional initiative outshines the algorithm and the competition.
Your audience has mere seconds to form an impression. We create 30–90 second promos that:
Whether you’re launching a local fintech app during ArtPrize or showcasing a new D2C brand at the Grand Rapids International Wine, Beer & Food Festival, our promotional videos spark interest and lead to clicks.
Today’s feeds are dominated by short-form vertical video; marketers consistently identify clips under 90 seconds as the most effective format. To keep your brand in the spotlight, we produce native-looking Reels, TikToks, and YouTube Shorts that integrate effortlessly into users’ feeds while delivering undeniable promotional impact.
From eye-grabbing opening frames in the first three seconds to caption-friendly lower-third layouts designed for silent autoplay, every edit is crafted for maximum engagement. Our Grand Rapids, MI editors match trend-savvy pacing with fully licensed music tracks, supplying an A/B-ready asset library so you can launch, test, and optimize your creative variations quickly, turning social-media moments into tangible outcomes.
Featuring breathtaking skyline drone shots over the Grand River to vibrant murals found in the city’s Heartside neighborhood, Grand Rapids provides standout visuals for any production. We handle all necessary permits for locations like Frederik Meijer Gardens & Sculpture Park, secure optimal shooting times at Gerald R. Ford Presidential Museum, and exploit picturesque settings at John Ball Zoo for stunning imagery. Knowledge of the area ensures smoother filming days without unexpected expenses. Noteworthy landmarks include the Grand Rapids Art Museum, the Heritage Hill Historic District, and Van Andel Arena, all perfect for filming due to their visual appeal and historical significance.
A captivating promotional video can be ready in as little as 30 days. Reach out now to transform the energy of Grand Rapids, MI, along with your branding aspirations, into compelling video content. Click ‘Book your Promotional Video Crew Now’ to get started.
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
Rapid ideation call → moodboard & logline in 48 hrs
Copy that sells + frames that flow
Casting, locations, permits, gear, schedule
Multi‑cam 4K capture with gimbal, drone, and macro options
Edit, color, SFX, licensed music, motion GFX, captions
Platform‑specific exports, thumbnail kit and loop edits.
6,500+ promotional videos produced across 40 countries
Award-winning Directors of Photography, lighting and sound technicians, editors, FPV drone pilots, and gimbal operators — serving productions across Michigan
We reverse‑engineer concepts from KPIs, not “cool shots”
RED and FX‑series cinema cams, FPV drones, motorized sliders, and virtual production LED wall access
Flat‑rate packages with clear deliverables, no line‑item surprises
SIT BACK AND ENJOY OUR PRODUCTIONS
A promotional video is a marketing tool designed to introduce or highlight your company’s services, products, or brand essence engagingly and memorably. It can significantly benefit your business by enhancing your online presence, boosting engagement, increasing conversions, and helping you stand out in a competitive market.
Most Grand Rapids, MI campaigns perform best at 30–60 seconds for paid media; 15 seconds for story ads; up to 90 seconds for landing-page embeds.
Our process includes:
Pre-Production: Planning the video’s content, structure, and style, including scriptwriting and storyboard creation.
Production: Filming the content according to the pre-production plan.
Post-Production: Editing the footage, adding effects, music, and voice-over to produce the final video.
We work closely with you at each step to ensure the video aligns with your vision and goals.
The cost of a promotional video varies based on its complexity, length, and specific requirements such as actors, special locations, and custom animations. We offer various packages and can provide a customized quote after understanding your project’s specifics.
Although our core focus lies in video production, in some cases, we can assist in video distribution and marketing services to ensure your promotional video reaches your target audience effectively. This can include optimization for social media, embedding on your website, and strategies for email marketing campaigns.
Absolutely. Testimonials and interviews are powerful tools to build credibility and emotionally connect with your audience. We can integrate these elements seamlessly into your promotional video to showcase real-life experiences and positive feedback about your brand.
We begin each project with a thorough brand review to understand your brand’s voice, style, and key messages. Throughout the video production process, we maintain open lines of communication with you to ensure every element of the video, from script to visual style, aligns with your brand identity.
Our process begins with a discovery session to thoroughly understand your brand identity, target audience, and marketing goals. We consider factors like your industry trends, audience preferences, and the emotional appeal you wish to convey. This enables us to recommend a style and tone that resonates with your audience while staying true to your brand.
A standard promo takes 3–4 weeks: one week pre‑production, one shoot day, two weeks post. Need it faster? We offer 5‑day rush service.
A promotional video typically includes engaging visuals of your product or service, interviews or testimonials, a clear call-to-action (CTA), and compelling narrative elements that highlight your brand’s value proposition. Background music, voice-over narration, and on-screen text may also be used to enhance the message
Absolutely—every engagement includes a raw‑footage buy‑out plus a social‑cut bundle (5‑, 15‑, and 30‑second versions) so you can refresh ads without reshooting.
response within the hour
