What is Corporate Video Production?
What is Corporate Video Production? Corporate video production includes a variety of tasks involved in the creation of many types of digital video content that are used for internal purposes such as training and for external branding & marketing. Corporate videography includes the planning, filming, and editing of video content for businesses and brands. [blog-contact […]
What is Digital Video Production?

Digital video production represents the creation of digital video content from the pre-production planning of storyline and shots to the filming and editing of footage for distribution either on television or online. [blog-contact email=”email” label=”Get a digital video production quote here!”] If a picture is worth a thousand words, then a video represents millions of […]
What is 360 Video Production?
What is 360 Video Production? 360° video production employs the use of omnidirectional camera systems or multi-camera units strategically placed to capture and record the desired location from a 360° viewpoint in which these 360° videos provide views from every direction providing the audience with an immersive experience in which they can see every angle […]
What is Customer Testimonial Video Production?
Customer testimonial video production includes the professional filming and editing of customer testimonial videos, or case studies, which share real-life accounts of past client satisfaction with the products or services offered by a business such that the videos represent true accounts of customers advocating for the brand. Customer testimonial videos, also referred to as case […]
Is Film Noir a Genre?

Whether you’re an aspiring filmmaker or a seasoned videographer, you’ve most certainly heard the reference “Film Noir” in the past. In fact, it’s likely you’ve heard the reference potentially hundreds of times before and not really even though twice about it or perhaps you wondered, “is Film Noir a genre of film or is this […]
How are Conventions Enforced in Genre Films?

Much like a literary work, genre criticism is reinforced by heavy use of conventions that classify the genre or underlying elements and characterizations of the work. Genre theory, and film genres, typically include specific conventions that help us to determine the underlying possibilities that may result within a story. But how are conventions enforced in […]
A Screwball Comedy Definition You Won’t Soon Forget

Throughout film we’ve seen film genre theory used to describe a variety of different film styles and techniques used in the categorization of films. In defining film genres, one of the earliest and widely known was comedy. But when defining comedy films, several sub-genres come up, including screwball comedy which is more less a style, […]
Learning How to Read a Vectorscope

A vectorscope is a tool that is commonly included in various types of software to support filmmakers and editors in improving color quality of the video images they create. Commonly used in post-production color grading, those who are not active in this particular area of filmmaking will probably have never seen a vectorscope. Learning how […]
Is it Bad to Break the 180 Degree Rule for Filming?

Some call it “Crossing the line in film” and others call it, “breaking the 180 degree rule,” but for aspiring cinematographers are are just learning about the 180 degree rule and what it means in filmmaking, knowing when it’s okay to break the rules is tough to initially grasp. Crossing the imaginary line will happen […]
5 Things You Must Know About Virtual Event Production

Virtual events rapidly gained popularity in 2020 when COVID-19 largely closed businesses and limited the number of in-person events that were held worldwide. More brands and business owners are collaborating together to come up with virtual events that allow them to engage and entertain their key audiences while getting their core messages across. If you’re […]