Video Production for Trade & Technical Schools in Los Angeles
The trade & technical schools industry is routinely following the ebbs and flows of the industry growth that tends to be countercyclical with the U.S. economy. So, when the economy is doing well, trade schools see a decline in admissions, and when the economic climate is bad, trade and technical schools see admissions rise.
Nonetheless, video marketing for the trade & technical schools industry is an important pillar that makes the technical school industry relevant and a suitable option to new target audiences. Video Production for Trade & Technical Schools in Los Angeles is a core piece that contributes to the effectiveness of marketing for schools interested in taking up a larger share of this $14 billion-dollar industry. Contact our office if you also require our video services in nearby cities like Huntington Park, Maywood, Walnut Park, and Commerce.
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Trade & technical schools employ upwards of 103K people across more than 8K schools and vocational centers. Programs range from cosmetology and barber schools to flight training, apprenticeships, and technical trades including medical technicians, firefighters, and electronic equipment repair. Students engaged in vocational learning are as diverse as the trade schools themselves.
At Beverly Boy Productions, we are accustomed to providing a variety of professional video production services for trade & technical schools that desire to stand out and increase their program enrollments. Our strategy includes the production of several types of video content for trade & technical schools including short promos, marketing videos, training videos, and customer or niche specific expert interviews. Our tested and proven team will help you develop a brand-specific video content strategy that’s best for your trade, technical, or vocational school or program.
Promotional Videos for Trade & Technical Schools
Promoting your trade or technical school with video will guarantee to increase your digital awareness and expand the reach of your vocational program. Promotional Video Production for Trade & Technical Schools in Los Angeles includes the creation of various types of video content that can be used to generate increased brand awareness, audience understanding of programs and service offerings, and sales.
In most cases, promotional videos are published on social media platforms such as Facebook, Instagram, TikTok and Pinterest, while longer video promos are placed on the website or corporate landing pages. Use promotional videos to target the emotions of your target audience and share with them the value of acquiring the skills provided by your programs. Within a matter of time, you will turn prospects into students. Talk to our team today if you also require our video services in nearby counties like Kern County, San Bernardino County, and Riverside County.
Marketing Videos for Trade & Technical Schools
The main focus for video marketing and brand promotions is to share details about trade and technical school programs with a target audience that is searching for courses in line with their technical interests. Marketing Video Production for Trade & Technical Schools in Los Angeles can be used to promote different programs in a unique way to spark the interest of your audiences on social media, landing pages, in email campaigns, and across both television and digital media.
We are known for providing professional video production in Los Angeles for Trade and Technical schools for a variety of career fields such as the following:
- Auto Mechanic
- Carpenter
- Dental Assistant
- Electrician
- Plant Operator
- Plumber
- HVAC Installer
- Paramedic
- Utility Technician
Marketing videos for trade & technical schools can deliver the following benefits:
- Increased visibility of program promos on social feeds.
- Improved rankings on Google search.
- Increased student engagement with your programs.
- Improved audience trust in learning from the best school.
- Increased conversions and sales.
The production of marketing videos can produce tremendous results about audience knowledge about the program and events in your trade & technical school.
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Training Videos for Trade & Technical Schools
Schools provide training for basically two groups of trainees. The first group comprises of the employees that work at the schools and vocational programs, while the second is training for students. Training Video Production for Trade & Technical Schools in Los Angeles, therefore, can help a school choose a diverse range of videos including the production of industry specific training videos for the people working at the school or trade organization, and for students aspiring to gain new trade or technical skills. Training is essential for trade & technical schools.
Schools choose to utilize training videos for a variety of reasons including:
- Videos are more engaging with students because they can keep them interested in the topic being taught.
- Videos increase information retention by up to 90%compared to less than 20% recalled when students are reading purely from a written training
- Videos improve accessibility of training materials by students. Not only can students watch videos from anywhere, anytime, they can also easily digest video content compared to written training, particularly because upward of 30% of U.S. adults read below average level.
- Videos can be shared among trade schools and organizations so that more students or employees can access the training content.
Additionally, video training promotes better training outcomes for trade & technical schools without adding training costs or increasing training times. The result is having a highly effective training program that will deliver significant value to the employees, staff, and students. Get in touch with our office if you also require our video services in 90001, 90002, 90003, 90004, or 90005.
Interview Videos for Trade & Technical Schools
Interview videos are among the most used form of marketing media produced for trade & technical schools. Interview videos may include both customer interviews that work to ensure the brand is trustworthy and reliable, as well as expert interviews which boost the credibility of the institution and its position in the industry. Brands use interview videos to grow their social media following, increase their student enrollment, and keep their school in the public space for a long time.
When you combine different forms of video marketing, the trade & technical schools that want to stay ahead of the competition achieve their goals, regardless of industry economics or current stance of the economy. To learn more about Video Production for Trade & Technical Schools in Los Angeles, contact Beverly Boy Productions today.
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