For over 20 years, our Paterson, NJ TV commercial production company has been supporting brands—from new ventures in the Great Falls Historic District to established corporations in the area—navigate through the city’s unique vibrancy. We create engaging 15-, 30-, and 60-second spots intended to shine on both primetime television and today’s leading OTT platforms.
If you’re looking for a Paterson, NJ TV commercial production team that merges high-level creative talent with practical local knowledge, you’ve found your perfect match.
Once your advertisement is finished, it can be broadcast throughout the Paterson, NJ region on cable providers such as Optimum or Verizon Fios, or placed with local affiliates like WABC Channel 7 (ABC), WNYW FOX 5, and WCBS 2 New York.
Our team is ready to guide you through the procedure with television networks to make sure your commercial airs. From encoding specifications and closed-captioning to traffic delivery and network approvals, we take care of all the technical and logistical processes that ensure your advertisement runs seamlessly, without delay. Given that Paterson provides access to numerous viewers across the region—and even more through connected devices—this is a visibility opportunity you don’t want to miss.
We have many options we can offer your project if you decide to film your TV spot in Paterson, New Jersey. Equipped with industry-leading cameras such as Canon and RED, as well as skilled crews, we are ready to capture your advertisement in exceptional HD or 4K quality. Additionally, we provide dynamic aerial videography with drones to highlight Paterson’s landmarks or your venue from an aerial perspective. Whether you are filming indoors, outdoors, or on a green screen at a local studio, we customize each production according to your requirements.
Our team consists of seasoned directors of photography, gaffers, and Paterson-based television commercial professionals—even for half-day shoots. Looking for a cinematic feel? We cover that with track and dolly systems, jibs, Steadicams, or gimbals. Interested in pricing? Our team is prepared to guide you through all the specifics.
From a concise 30-second call-to-action to an interesting 2-minute direct-response segment, our editors are equipped to handle everything. We produce a range of content including 15- and 30-second broadcast ads, 60-second brand narratives, and 90-second direct response television spots or infomercials, as well as OTT-friendly cut-downs like 6- to 10-second bumpers. Each project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, including versions optimized for social sharing.
You will receive both a broadcast-quality master and a web-ready file, making it easy to display your commercial on social media, your website, or wherever your audience engages. With our streamlined process, your promotional video production is always set to make an impact, regardless of where it is shown.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Paterson HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Paterson, NJ campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Paterson shoot stays compliant.
response within the hour