- 23 years in business
- 25k videos produced
- 24 hour customer service
Launching a new product, promoting an event, or enhancing click-through rates? Paterson, NJ Promotional Video Production by Beverly Boy Productions enables brands to convert casual viewers into paying customers. Short-form video is set to dominate marketing in 2025—89 % of businesses rely on it and 93 % call it ‘crucial.’ Our team provides the strategies, cinematic expertise, and local insights needed to ensure your next promotional video excels in both performance and reach.
Whether you’re launching a tech application or a seasonal clothing line at an event in Paterson, our promos spark interest and drive engagement.
Short-form vertical video continues to dominate social media platforms, as marketers increasingly cite clips under 90 seconds as the most effective format today. To maintain your brand’s visibility on feeds, we produce organic-looking Reels, TikToks, and YouTube Shorts that fit right into the users’ timelines while delivering a strong promotional message. Every edit is crafted for optimal engagement, from visually enticing hook frames in the initial seconds to attention-grabbing captions designed for silent viewing.
From breathtaking drone views of the Paterson Great Falls to dynamic shots near local parks, Paterson offers stunning visuals that enhance storytelling. We navigate through local permit processes efficiently, ensuring a hassle-free filming experience. Notable landmarks perfect for filming include the Paterson Great Falls National Historical Park with its impressive 77-foot falls that forged America’s first industrial city, the Paterson Museum showcasing historic artifacts, and the striking Lambert Castle built in 1892 that offers a beautiful backdrop for a variety of shoots.
A captivating promo can be ready in just 30 days. Reach out to us in Paterson, NJ, and don’t forget to click “Book your Promotional Video Crew Now” to transform your brand vision into compelling video content.
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
Rapid ideation call → moodboard & logline in 48 hrs
Copy that sells + frames that flow
Casting, locations, permits, gear, schedule
Multi‑cam 4K capture with gimbal, drone, and macro options
Edit, color, SFX, licensed music, motion GFX, captions
Platform‑specific exports, thumbnail kit and loop edits.
6,500+ promotional videos produced across 40 countries
Award-winning Directors of Photography, lighting and sound technicians, editors, FPV drone pilots, and gimbal operators — serving productions across New Jersey
We reverse‑engineer concepts from KPIs, not “cool shots”
RED and FX‑series cinema cams, FPV drones, motorized sliders, and virtual production LED wall access
Flat‑rate packages with clear deliverables, no line‑item surprises
SIT BACK AND ENJOY OUR PRODUCTIONS
A promotional video is a marketing tool designed to introduce or highlight your company’s services, products, or brand essence engagingly and memorably. It can significantly benefit your business by enhancing your online presence, boosting engagement, increasing conversions, and helping you stand out in a competitive market.
Most Paterson, NJ campaigns perform best at 30–60 seconds for paid media; 15 seconds for story ads; up to 90 seconds for landing-page embeds.
Our process includes:
Pre-Production: Planning the video’s content, structure, and style, including scriptwriting and storyboard creation.
Production: Filming the content according to the pre-production plan.
Post-Production: Editing the footage, adding effects, music, and voice-over to produce the final video.
We work closely with you at each step to ensure the video aligns with your vision and goals.
The cost of a promotional video varies based on its complexity, length, and specific requirements such as actors, special locations, and custom animations. We offer various packages and can provide a customized quote after understanding your project’s specifics.
Although our core focus lies in video production, in some cases, we can assist in video distribution and marketing services to ensure your promotional video reaches your target audience effectively. This can include optimization for social media, embedding on your website, and strategies for email marketing campaigns.
Absolutely. Testimonials and interviews are powerful tools to build credibility and emotionally connect with your audience. We can integrate these elements seamlessly into your promotional video to showcase real-life experiences and positive feedback about your brand.
We begin each project with a thorough brand review to understand your brand’s voice, style, and key messages. Throughout the video production process, we maintain open lines of communication with you to ensure every element of the video, from script to visual style, aligns with your brand identity.
Our process begins with a discovery session to thoroughly understand your brand identity, target audience, and marketing goals. We consider factors like your industry trends, audience preferences, and the emotional appeal you wish to convey. This enables us to recommend a style and tone that resonates with your audience while staying true to your brand.
A standard promo takes 3–4 weeks: one week pre‑production, one shoot day, two weeks post. Need it faster? We offer 5‑day rush service.
A promotional video typically includes engaging visuals of your product or service, interviews or testimonials, a clear call-to-action (CTA), and compelling narrative elements that highlight your brand’s value proposition. Background music, voice-over narration, and on-screen text may also be used to enhance the message
Absolutely—every engagement includes a raw‑footage buy‑out plus a social‑cut bundle (5‑, 15‑, and 30‑second versions) so you can refresh ads without reshooting.
response within the hour
