5 One Minute Animated Video Ideas for Small Business Owners

5 One Minute Animated Video Ideas for Small Business Owners Short animated videos are widely used in business to gain awareness, acceptance, understanding, and conversions. Whether you’re a healthcare provider that is looking to use animated video content to help your patients understand the various ailments they have or treatments that are available to them, […]

How Much Does it Cost to Run an Infomercial?

Producing an infomercial is something that many entrepreneurs consider when they’ve got a particular product that they believe would sell in this format. Entrepreneurs that are considering the idea of launching a product via an infomercial often ask us, “How much does it cost to run an infomercial?” The truth is, there are several costs […]

How to Create a Demo Reel

How to Create a Demo Reel A professionally crafted demo reel can make all the difference in whether you get hired for a project, or not. Whether you’re looking for work in production or in post-production, your demo reel is often the deciding factor between whether you get your foot in the door or you […]

Top Tips on Choosing Professional Production Services for Your Small Business

Top Tips on Choosing Professional Production Services for Your Small Business Video is the most sought after form of marketing media and accounts for nearly 80% of all internet traffic. Small business owners know the importance of adding video to their marketing campaigns as it has the power to increase search engine rankings, improve email […]

What Goes into Pre-Production Planning for Video, Film and Multimedia

What Goes into Pre-Production Planning for Video, Film and Multimedia You may have heard us say many times over, pre-production planning is absolutely crucial to the success of your video. As you consider the various steps and stages of the video production process, you may be wondering, “What really goes into pre-production planning for video, […]

Steps to Marketing with Online Video

Steps to Marketing with Online Video Producing video content to market your business online is a relatively new concept that has become increasingly popular in the last few years and is expected to grow in popularity over the next several years. While video has long been used by big brands to market on television, the […]

Top Reasons Why Your Business Needs Video to Succeed

Top Reasons Why Your Business Needs Video to Succeed Industry professionals are privy to the idea that video is valuable, but some still ask, “Why does my business need video to truly succeed” or “do I really need video that much?” Many wonder if video is just another internet marketing fad that will soon go […]

What is a Product Video?

What is a Product Video? As a business owner, selling products to consumers, you probably already have your website in place, perhaps you have a brick and mortar storefront, and you likely even have individual product pages that showcase the value and benefits of your products online. Maybe you’ve been told that you should produce […]

What’s the True SEO Value of Video?

What’s the True SEO Value of Video? Search engine algorithms adapt and change frequently, sometimes several times each day. We don’t always hear about algorithm changes or fluctuations unless they are big updates that result in a lot of turmoil or abrupt adjustments to rankings. We talk a lot about how video can improve your […]