The State of Video Marketing in 2025
With enterprise level firms admitting that video use cases are multiplying as video now enables businesses of all sizes to reach wider audiences, increase customer engagement, recruit, train and retain employees, and sell more products and services it’s hard not to address the state of video marketing in 2025. We can quickly see that companies, large and […]
2025 Video Marketing Statistics You Simply Can’t Overlook
When Cisco predicted that by 2025, online videos would make up more than 82% of all consumer internet traffic we all sort of thought, “no way!” And yet here we are, as 2022 comes to a close, it has already been stated that more than 82% of all internet traffic is in fact the result […]
How Companies Use Video Marketing to Influence Consumers
How Companies Use Video Marketing to Influence Consumers Video continues to be an incredibly powerful tool when it comes to influencing consumer decision making and driving sales revenues for brands into 2022. Figuring out how companies use video marketing to influence consumer behavior to their advantage so that they can earn a piece of the […]
What is Social Media Video Production?
What is Social Media Video Production? Social media video production represents the strategic planning, filming, and post-production editing of short, engaging videos which are shared on social media platforms including Facebook, Twitter, LinkedIn, Pinterest, LinkedIn, TikTok and other social sites to generate leads, increase engagement, and develop strong audience communities online. [blog-contact email=”email” label=”Get a […]
The Rise of Short-Form Video Content What We Can Learn from TikTok & Insta Reels
The Rise of Short-Form Video Content What We Can Learn from TikTok & Insta Reels When Facebook’s Instagram launched Reels in 2020 there was so much for new marketers to learn and enjoy. But, soon after, TikTok would come to the forefront with short-form video content, capturing the audience by storm and largely taking over […]
5 Video Marketing Hacks Every Business Owner Should Try
5 Video Marketing Hacks Every Business Owner Should Try It’s true, hundreds of hours of video are added to YouTube every minute and millions of hours are consumed each day by viewers, but if you’re not optimizing your videos and taking steps to properly market them, you could be missing out on a lot of […]
6 SEO Marketing Video Tactics for Improved Rankings
6 SEO Marketing Video Tactics for Improved Rankings There’s little, if any, question as to the importance of video content for brands that are attempting to reach consumers, especially online. Videos are a serious component of powerful internet marketing campaigns and they’re equally important in search engine optimization, but do they actually contribute to improved […]
Attention-Grabbing Marketing Videos Every Business Should Create
Attention-grabbing Marketing Videos Every Business Should Create The year of COVID-19, the Coronavirus, Lockdowns, Social Distancing and everything else that came unexpected and mostly unwelcomed in 2020 is almost gone. As brands, businesses, and the economy shifts closer to welcoming a new year, many businesses are looking at how they can implement their 2021 video […]
What is a Viral Video?
What is a Viral Video? A viral video may come in all shapes, sizes, lengths, styles and even viewer representations. Some viral video content is the result of several thousand viewers that share on Facebook, Twitter or Instagram. Some find a true viral video to be one that gained several millions in terms of views. […]