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Watsonville, CA TV Commercial Production

For over two decades, our Watsonville, CA TV commercial production company has assisted brands—from local enterprises in the Main Street Business District to prominent companies in the region—navigate the dynamic atmosphere of the area. We create engaging 15-, 30-, and 60-second spots perfect for both prime-time television and today’s leading OTT platforms.

If you are looking for a Watsonville, CA TV commercial production team that blends high-quality creative talent with a solid understanding of the local market, you have found the ideal partner.

Broadcast & Distribution Strategy for Watsonville TV Ads

Once your ad is finalized, it can be showcased across the Watsonville, CA region via cable providers such as Xfinity or AT&T, or it can be aired through local affiliates like KION 46 (CBS) and KSBW 8 (ABC).

Our team is ready to assist you in steering through the steps involving television networks to guarantee your commercial is aired. We manage all technical and logistical aspects, including encoding specifications, closed-captioning, traffic delivery, and network approvals, ensuring your ad runs efficiently and without any interruptions. With Watsonville allowing access to countless viewers across the region—and even more on connected devices—this is an opportunity for visibility you can’t afford to overlook.

Our Watsonville, CA Commercial Production Team & Equipment

There are numerous options we can offer for your project should you choose to film your TV spot in California. With industry-leading cameras like Canon and RED, accompanied by skilled crews, we are set to capture your advertisement in stunning HD or 4K. We also provide dynamic aerial videography using drones to showcase Watsonville’s landscapes, agricultural fields, or your selected venue from high above. Regardless of whether you are filming indoors, outdoors, or on a green screen at a local studio, we customize each production to align with your requirements.

We utilize experienced directors of photography, gaffers, and Watsonville-based television commercial specialists—even for shorter half-day shoots. Looking for a cinematic appearance? We have everything in place with track and dolly systems, jibs, Steadicams, or gimbals. Interested in cost details? Our team is prepared to guide you through all the specifics.

30 OR 60 SECOND TV COMMERCIALS

From an impactful 30-second call-to-action to an immersive 2-minute direct-response segment, our editors are capable of managing it all. We produce a range of content including 15- and 30-second broadcast ads, 60-second brand narratives, and 90-second DRTV or infomercial-style segments, in addition to OTT-friendly shortened versions like 6- to 10-second bumpers. Every project is meticulously edited, color-graded, and delivered as ProRes and H.264 masters, along with social media-optimized versions for enhanced shareability.

You will receive both a broadcast-quality master and a web-ready file, empowering you to effortlessly promote your commercial on social media, your website, or anywhere else your audience engages. Thanks to our seamless production process, your promotional video production is always set to make a significant impact, irrespective of where it is viewed.

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    FORTUNE 500 BRANDS KNOW OUR VIDEO PRODUCTION IS TOP-NOTCH

    OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Watsonville HAS THE SKILL THAT EXCEEDS EXPECTATIONS!

    TRUSTED BY THESE WORLD CLASS BRANDS

    OUR TV COMMERCIAL PRODUCTION WORK

     WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​

    We manage productions from inception to completion, collaborating exclusively with top‑tier talent. Our dedicated crew of Watsonville commercial experts keeps every stage—concept, shoot, and post—on schedule and on budget.
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    Other SErvices

    FAQS

    How does the production process work?

    Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).

    Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.

    Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.

    Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.

    Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Watsonville, CA campaigns.

    We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.

    While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.

    Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.

    Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.

    Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.

    The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.

    Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Watsonville shoot stays compliant.

    CLIENT'S TESTIMONIALS

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