- 23 years in business
- 25k videos produced
- 24 hour customer service
For over 20 years, our Waterbury, CT TV commercial production company has supported brands—from local ventures to renowned Fortune 500 firms—stand out amidst the city’s lively atmosphere. We create captivating 15-, 30-, and 60-second spots tailored for success on both primetime television and today’s leading OTT platforms. Additionally, the Palace Theater—a 2,900-seat Beaux-Arts theater hosting corporate galas on East Main Street—serves as an excellent backdrop for TV commercials in the area.
If you’re looking for a Waterbury, Connecticut TV commercial production team that merges top-notch creative talent with community-specific insights, your search ends here. Furthermore, Waterbury Hospital, a 357-bed teaching hospital and administrative center on Robbins Street, exemplifies just one of the many impressive sites available for shooting your commercials.
Once your advertisement is finalized, you can showcase it throughout the Waterbury, CT region on cable services such as Comcast or Frontier, or partner with local affiliates including WTNH Channel 8 (ABC), WVIT NBC Connecticut, and WFSB 3 (CBS) in the area.
Our team is equipped to guide you through the process of collaborating with television networks to ensure your commercial is aired. From encoding specifications and closed-captioning to traffic delivery and network approvals, we manage the technical and logistical aspects that guarantee your advertisement runs seamlessly and without delay. With Waterbury providing access to hundreds of thousands of viewers in the region—and even more through digital channels—this is an exposure opportunity that shouldn’t be overlooked.
If you choose to film your TV spot in Waterbury, Connecticut, we offer a wide range of solutions to enhance your project. Using industry-leading cameras like Canon and RED, along with seasoned teams, we’re equipped to capture your advertisement in impressive HD or 4K quality. For those looking to elevate their vision, we also provide dynamic aerial videography with drones to highlight the Waterbury skyline, parks, or any chosen venue from an elevated perspective.
Our professionals include skilled directors of photography, gaffers, and Waterbury-based television commercial experts—even for shorter shoots. If you’re aiming for a cinematic aesthetic, we have you covered with equipment like track and dolly systems, jibs, Steadicams, or gimbals. Interested in our pricing structure? Our team is available to guide you through all the necessary details.
Whether it’s a concise 30-second call-to-action or an engaging 2-minute direct-response segment, our editing team can tackle it all. We produce various formats from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style spots, along with OTT-friendly cut-downs such as 6- to 10-second bumpers. Each project is meticulously edited, color-graded, and produced as ProRes and H.264 masters, alongside social-optimized versions for enhanced shareability.
You will receive both a broadcast-quality master and a web-ready file, allowing you to seamlessly display your commercial on social media platforms, your website, or any venue where your audience is engaged. Thanks to our efficient workflow, your promotional video production is consistently prepared to deliver a significant impression, no matter the platform.
Quick Contact
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Waterbury HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Waterbury, CT campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Waterbury shoot stays compliant.
response within the hour
