Video Production for the Retirement Community Industry in Fort Wayne
The retirement community industry generates over $75 billion and employs over 1,000,000 personnel. Considering the anticipated economic rebound, those numbers will go up for retirement communities. An effective marketing campaign is crucial in showing yourself as an expert poised to succeed among the competition. Compared to other forms of advertisement out there, Video Production for the Retirement Community Industry in Fort Wayne is a crucial consideration for the 50,000+ nursing homes across the U.S. We also service New Haven, Auburn, Decatur, and Kendallville.
[blog-contact email=”email” label=”Get a Fort Wayne Retirement Video Quote Now!”]
Video is known to be an effective marketing strategy for retirement communities because it allows you to reach potential new residents while retaining your current ones. At Beverly Boy Productions, we work with Fort Wayne retirement homes to produce compelling promo videos, expert interviews, and client testimonials. Our team uses video to demonstrate to the globe all that your company provides as well as the effect you have on the families who put their trust in you. As a result, you may engage your audience and accomplish your numerous marketing objectives.
Promotional Videos for the Retirement Community Industry
Highlighting your retirement community is essential when connecting with new residents. Promo videos keep you in the limelight, which makes current residents happy. Promotional Video Production for the Retirement Community Industry in Fort Wayne engages audiences, making it likely for them to recognize your business and return to you as a loyal customer.
Promotional videos for retirement communities often need to be succinct and captivating in order to succeed. They undoubtedly work for television, but many businesses also post promo videos online, including on their own websites, in email campaigns, on their social media pages, and in other online locations where their potential customers may be. The average internet user invests almost two and a half hours on social media, and it is anticipated that number would rise. Your social media accounts could benefit from posting a quick but impactful video to engage your audience, invite new customers, and promote your company globally. We also service Allen, Wells, and Whitley counties.
Marketing Videos for the Retirement Community Industry
Video Production for the Retirement Community Industry in Fort Wayne is as important here as in any other industry. With over 82% of the internet consisting of video content, you do not want to miss out on this opportunity.
Regardless if you’re a continuing care community, a nursing home, a village, or something else, video marketing is a way to help families find your business.
Some benefits of video marketing include:
• Spreading the word about the business and what you offer
• Showing the business as an authority in this competitive industry
• Strengthening brand voice while building trust and credibility with clients
• Swaying consumer buying decisions (90% of customers admit that a video helps them make a buying decision, according to information published in Forbes)
Through video marketing, you have the chance to build trust with your audience, inform potential customers about what you have to offer, and advertise your products or services on social media or your own website.
Effective marketing Video Production for the Retirement Community Industry in Fort Wayne assists families who are in search of a trusting community to let their elder family reside without any regrets. Being able to successfully produce a professional marketing video for your retirement community will help you bring in new families as you retain the families you already have within your retirement community.
[blog-contact email=”email” label=”Get a Fort Wayne Retirement Video Quote Now!”]
This type of content will also express the type of retirement community and senior living options which can be:
• Age-restricted communities
• Independent Living
• Continuing Care
• Assisted Living
• Nursing Homes and Skilled Nursing Facilities
• Continuing care
• Convalescent home
• Convalescent hospital
• Old folks’ home
• Retirement facility Training
Training Videos for the Retirement Community Industry
Training in the retirement community industry is crucial in helping your business thrive. Brand new senior care professionals may not stay long. Personalized training videos removing problems associated with in-person training enables business owners and leaders to save time and money while enhancing professional learning outcomes.
Indeed, training videos lead to:
• A higher watch rate; employees are 75% more likely to engage in video training than they would with manual training
• Greater flexibility; an estimated 42% of employees prefer the flexibility of video over other forms of communication and training
• A better retention rate; people recall upwards of 90% of what they see in a video compared to about 20% of what they read
• More effective training and lower training costs; one single video can be used many times, and video improve comprehension of data, which makes videos 83% more effective
Using videos to engage your audience is simple and convenient for senior care professionals while keeping training consistent in your business.
Training Video Production for the Retirement Community Industry in Fort Wayne will guide prospective senior care professionals to which type of senior care facility options that could be available for them to advance in, which are:
• Independent Living
• Residential Care Homes
• Respite Services
• Assisted Living
• Memory Care
• Skilled Nursing
• Retirement Community
Interview Videos for the Retirement Community Industry
Today, interview videos for the retirement community industry include all types of videos. For example, Expert interview videos for retirement communities talk about industry executives’ perspectives. Customer interviews, on the other hand, let your audience hear what your present customers have to say about your business. We also service 46774, 46755, 46706, and 46733.
[blog-contact email=”email” label=”Get a Fort Wayne Retirement Video Quote Now!”]
Both of these videos can easily help you build credibility for your business and they increase trust and understanding with customers. They share insight from a professional perspective and a point of view that consumers can really relate to. Regardless if you want to share your company’s leadership ideas or what customers have to say about you, interview Video Production for the Retirement Community Industry in Fort Wayne can help your senior care facility stand out above the rest of the competition.
