- 23 years in business
- 25k videos produced
- 24 hour customer service
For over 20 years, our Sterling, IL TV commercial production company has supported brands—from local businesses in the Sterling Main Street District to established leaders in various industries—stand out amidst the region’s dynamic landscape. We create engaging 15-, 30-, and 60-second spots that are crafted to excel both on local TV networks and modern OTT platforms.
If you’re on the hunt for a Sterling, Illinois TV commercial production team that merges high-end creative talent with hands-on, regional expertise, you’ve discovered your ideal partner.
After your commercial is finalized, you can air it throughout the Sterling, IL region on cable platforms such as Xfinity or AT&T, or collaborate with local affiliates including WQAD 8 (ABC), and CBS 2 Chicago.
Our team is ready to guide you through the process of working with television networks to ensure your spot is aired. From technical specifications and closed-captioning to traffic delivery and network approvals, we manage all the logistical aspects that ensure your ad airs seamlessly, without any interruptions. With Sterling providing access to countless viewers in the region—and even more through digital platforms—this visibility is an opportunity not to overlook.
We offer a variety of options for your project if you choose to film your TV spot in Sterling. Equipped with industry-leading cameras like Canon and RED, along with skilled teams, we’re set to record your advertisement in remarkable HD or 4K quality. Additionally, we provide spectacular aerial videography with drones to capture Sterling’s scenery, manufacturer locations, or your venue from a bird’s eye perspective.
Our talented directors of photography, gaffers, and Sterling-based television commercial experts are even available for shorter shoots. Interested in a cinematic feel? We have you covered with track and dolly systems, jibs, Steadicams, or gimbals. If you have inquiries about pricing, our team is available to discuss all the specifics.
We can accommodate a range of requirements, from a succinct 30-second call-to-action to an immersive 2-minute direct-response video; our editors excel in all formats. We provide a variety of options from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style segments, along with OTT-optimized cut-downs, such as 6- to 10-second bumpers.
Every project undergoes careful editing and color grading, and is delivered as ProRes and H.264 masters, in addition to versions optimized for social media for maximized shareability. You’ll receive both a broadcast-appropriate master and a web-ready file, allowing you to showcase your commercial effortlessly on social platforms, your website, or any channel your target audience frequents. Our efficient workflow ensures that your promotional video production is always ready to make an impactful impression, regardless of where it is viewed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Sterling HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Sterling, IL campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Sterling shoot stays compliant.
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