- 23 years in business
- 25k videos produced
- 24 hour customer service
For over 20 years, our Metuchen, NJ TV commercial production company has assisted brands—from local ventures like The Greek on Main to well-known Fortune 500 companies—stand out in the area’s dynamic atmosphere. We create captivating 15-, 30-, and 60-second spots optimized for both primetime television and leading OTT platforms.
If you’re looking for a Metuchen, NJ TV commercial production team that merges top-tier creative talent with invaluable local expertise, you’ve found your ideal partner.
Once your advertisement is finalized, you can air it throughout the Metuchen, NJ region on cable providers like Verizon Fios or Comcast, or collaborate with local channels such as News 12 New Jersey or NJTV.
Our team can guide you through the process with television networks to guarantee your commercial is aired. From encoding specifications and closed-captioning to traffic delivery and network approvals, we manage the technical and logistical processes to ensure your ad is broadcast without any hiccups. With Metuchen providing access to many viewers across New Jersey—and even more through connected devices—this is exposure you don’t want to overlook.
We have a variety of solutions we can offer for your project if you choose to film your TV spot in Metuchen, New Jersey. Equipped with industry-leading cameras such as Canon and RED, along with skilled crews, we’re ready to capture your advertisement in remarkable HD or 4K. We also provide stunning aerial videography with drones to display Metuchen’s skyline or your venue from an overhead viewpoint. Whether you’re shooting inside, outside, or on a green screen in a local studio, we customize each production to fit your specific requirements.
We employ experienced directors of photography, gaffers, and Metuchen-based television commercial professionals—even for shorter shoots. Seeking a cinematic appearance? We’ve got you covered with track and dolly systems, jibs, Steadicams, or gimbals. Interested in pricing? Our team is prepared to walk you through all the particulars.
From a concise 30-second call-to-action to an engaging 2-minute direct-response segment, our editors are equipped to manage everything. We produce a range of content including 15- and 30-second broadcast ads, 60-second brand narratives, and 90-second DRTV or infomercial-style segments, in addition to OTT-friendly cut-downs like 6- to 10-second bumpers. Each project is meticulously edited, colour-graded, and supplied as ProRes and H.264 masters, along with social-optimized variations to maximize shareability.
You will receive both a broadcast-quality master and a web-ready file, enabling you to effortlessly present your commercial on social media, your website, or anywhere your target audience frequents. With our smooth workflow, your promotional video production is always positioned to make a significant impact, no matter where it’s displayed.
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OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Metuchen HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Metuchen, NJ campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Metuchen shoot stays compliant.
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