Are you looking to launch a new product, fill an event, or increase your click-through rates? The Lawrence, MA Promotional Video Production by Beverly Boy Productions enables brands to transform casual viewers into paying customers. In 2025, short-form video emerges as the dominant marketing strategy—89% of businesses rely on it, and 93% deem it essential. We provide the strategy, cinematic expertise, and local insights necessary to ensure your next promotional video excels beyond the algorithm and outshines your competition.
Your audience has mere seconds to determine if they are interested. That’s why we create engaging 30–90 second promos that:
Whether you’re launching a tech product or promoting a local event in Lawrence, our videos spark engagement and drive clicks.
Short-form vertical video has established itself as the leading format in user feeds, with marketers frequently stating that clips under 90 seconds are the most effective. To ensure your brand remains center-stage, we produce authentic-looking Reels, TikToks, and YouTube Shorts that fit seamlessly into users’ feeds while delivering a potent promotional impact.
From captivating opening frames that catch attention in the initial seconds to caption-optimized lower-thirds designed for silent playback, every frame is crafted for maximum viewer engagement. Our Lawrence, MA-based editors match trending pacing with fully licensed soundtracks and provide a library of A/B-ready assets, enabling you to launch, test, and optimize your campaigns quickly—converting social media interactions into tangible results.
From historic sites to vibrant public parks, Lawrence offers stunning visuals that enhance your project. We handle all the logistics, from navigating permit processes to scheduling the best shoot times for your needs. Local knowledge translates into smoother filming experiences and no unexpected expenses. Key filming locations include the Lawrence Heritage State Park Visitor Center, which showcases the city’s rich labor history; Campagnone Common with its expansive green space perfect for outdoor scenes; and the Great Stone Dam, a picturesque backdrop that illustrates the city’s industrial past.
A captivating promo can be ready to go in just 30 days. If you are eager to kick off your project in Lawrence, MA, click ‘Book your Promotional Video Crew Now’ or complete the quick-quote form above. Let’s channel the vibrant energy of Lawrence, MA and your brand vision into compelling video content that delivers real results.
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
Rapid ideation call → moodboard & logline in 48 hrs
Copy that sells + frames that flow
Casting, locations, permits, gear, schedule
Multi‑cam 4K capture with gimbal, drone, and macro options
Edit, color, SFX, licensed music, motion GFX, captions
Platform‑specific exports, thumbnail kit and loop edits.










6,500+ promotional videos produced across 40 countries
Award-winning Directors of Photography, lighting and sound technicians, editors, FPV drone pilots, and gimbal operators — serving productions across Massachusetts
We reverse‑engineer concepts from KPIs, not “cool shots”
RED and FX‑series cinema cams, FPV drones, motorized sliders, and virtual production LED wall access
Flat‑rate packages with clear deliverables, no line‑item surprises
SIT BACK AND ENJOY OUR PRODUCTIONS
A promotional video is a marketing tool designed to introduce or highlight your company’s services, products, or brand essence engagingly and memorably. It can significantly benefit your business by enhancing your online presence, boosting engagement, increasing conversions, and helping you stand out in a competitive market.
Most Lawrence, MA campaigns perform best at 30–60 seconds for paid media; 15 seconds for story ads; up to 90 seconds for landing-page embeds.
Our process includes:
Pre-Production: Planning the video’s content, structure, and style, including scriptwriting and storyboard creation.
Production: Filming the content according to the pre-production plan.
Post-Production: Editing the footage, adding effects, music, and voice-over to produce the final video.
We work closely with you at each step to ensure the video aligns with your vision and goals.
The cost of a promotional video varies based on its complexity, length, and specific requirements such as actors, special locations, and custom animations. We offer various packages and can provide a customized quote after understanding your project’s specifics.
Although our core focus lies in video production, in some cases, we can assist in video distribution and marketing services to ensure your promotional video reaches your target audience effectively. This can include optimization for social media, embedding on your website, and strategies for email marketing campaigns.
Absolutely. Testimonials and interviews are powerful tools to build credibility and emotionally connect with your audience. We can integrate these elements seamlessly into your promotional video to showcase real-life experiences and positive feedback about your brand.
We begin each project with a thorough brand review to understand your brand’s voice, style, and key messages. Throughout the video production process, we maintain open lines of communication with you to ensure every element of the video, from script to visual style, aligns with your brand identity.
Our process begins with a discovery session to thoroughly understand your brand identity, target audience, and marketing goals. We consider factors like your industry trends, audience preferences, and the emotional appeal you wish to convey. This enables us to recommend a style and tone that resonates with your audience while staying true to your brand.
A standard promo takes 3–4 weeks: one week pre‑production, one shoot day, two weeks post. Need it faster? We offer 5‑day rush service.
A promotional video typically includes engaging visuals of your product or service, interviews or testimonials, a clear call-to-action (CTA), and compelling narrative elements that highlight your brand’s value proposition. Background music, voice-over narration, and on-screen text may also be used to enhance the message
Absolutely—every engagement includes a raw‑footage buy‑out plus a social‑cut bundle (5‑, 15‑, and 30‑second versions) so you can refresh ads without reshooting.
response within the hour