- 23 years in business
- 25k videos produced
- 24 hour customer service
For over 20 years, our Johnson City, NY TV commercial production company has assisted brands—from emerging local businesses to established Fortune 500 leaders—navigate through the area’s vibrant atmosphere. We create engaging 15-, 30-, and 60-second spots designed to captivate audiences on both primetime television and today’s most popular OTT platforms. The Hampton Inn Binghamton/Johnson City, with its meeting facilities, provides a suitable backdrop for our productions due to its convenient location.
If you’re looking for a Johnson City, NY TV commercial production team that seamlessly blends high-end creative talent with regional expertise, you’ve found your perfect partner. The Comfort Inn & Suites Johnson City is another ideal venue, with its conference room ideal for brainstorming session videos, ensuring you have the right setting for your production needs.
Once your spot is finalized, you can broadcast it across the Johnson City, NY region through cable providers such as Spectrum or Verizon, or place it with local affiliates like WBNG-TV (CBS), WSKG (PBS), and WICZ-TV (FOX). Our team is here to help you navigate the intricacies involved with television networks to guarantee your commercial is aired. From specifications for encoding and closed-captioning to managing traffic delivery and securing network approvals, we oversee the technical and logistical aspects to ensure your advertisement runs without hitch.
With Johnson City providing access to numerous viewers throughout the area—and even wider reach through connected devices—this is visibility you certainly do not want to overlook. Moreover, the Valley Plaza neighborhood shopping center, with its steady foot traffic, presents an ideal location for filming your compelling ads.
There are numerous options we can offer for your project if you choose to film your TV spot in Johnson City, New York. Utilizing industry-leading cameras like Canon and RED, paired with our seasoned crews, we’re equipped to capture your advertisement in stunning HD or 4K resolution. Our offerings include dynamic aerial videography using drones, which can beautifully showcase Johnson City’s landscape or your specific venue from above. Whether you’re filming indoors, outdoors, or on a green screen at a local studio, we customize each production to fit your needs.
We employ experienced directors of photography, gaffers, and Johnson City-based television commercial specialists—even for half-day shoots. Looking for that cinematic aesthetic? We’ve got you covered with track and dolly systems, jibs, Steadicams, or gimbals. If you’re curious about costs, our team is on hand to guide you through every detail.
From a concise 30-second call-to-action to an appealing 2-minute direct-response segment, our editors are adept at handling it all. We create a wide array of content, ranging from 15- and 30-second broadcast ads to 60-second brand narratives and 90-second DRTV or infomercial-style pieces, alongside OTT-friendly cut-downs such as 6- to 10-second bumpers. Each project undertakes meticulous editing, color grading, and is delivered as ProRes and H.264 masters, in addition to social-optimized versions for enhanced shareability.
You will receive both a broadcast-quality master and a web-ready file, allowing you to effortlessly feature your commercial on social media, your website, or any platform where your audience frequents. With our streamlined workflow, your promotional video production is always prepared to make a strong impact, regardless of where it is displayed.
Quick Contact
OWN, FORBES, AND DR PEPPER HAVE TRUSTED US WITH THEIR CORPORATE VIDEO NEEDS. THEY KNOW TEAM BEVERLY BOY BASED IN Johnson City HAS THE SKILL THAT EXCEEDS EXPECTATIONS!
 WITH TEAM BEVERLY BOY YOUR AUDIENCE WILL FALL IN LOVE WITH YOUR NEXT TV COMMERCIAL.​
Our process starts with understanding your vision, followed by pre-production planning (scriptwriting, casting, location scouting), production (filming), and post-production (editing, color grading, sound design).
Most projects move from concept to airdate in 4–6 weeks. Tight‑turn projects can be delivered in as little as 10 days with our expedited workflow.
Costs can vary widely depending on factors like the commercial’s length, talent, locations, and special effects. Projects can range from $5,000 for simple productions to over $1,000,000 for high-end commercials.
Yes, we provide full casting services for actors, models, and voice-over talent, as well as location scouting to find the perfect backdrop for your commercial.
Our in‑house VFX team provides everything from simple logo reveals to complex CG integrations—ideal for high‑impact TV ad production Johnson City, NY campaigns.
We work closely with your team to ensure the commercial aligns with your brand’s message, audience, and goals, incorporating feedback at each step of the process.
While we specialise in production, we partner with trusted media‑buy agencies and can coordinate local or national placements for your finished spot.
Yes, commercials are a specialized segment of the film industry. They combine storytelling, cinematography, and marketing strategies to create short-form content aimed at promoting products, services, or brands.
Modern campaigns repurpose TV ads for streaming platforms, social feeds and pre‑roll, making television commercial production a key component of integrated digital marketing.
Writing a commercial video involves several steps: identifying the target audience and key message, crafting a compelling story or concept that aligns with the brand’s values, writing a script that succinctly conveys the message within the commercial’s duration, and finally, planning the visual and auditory elements that will bring the script to life.
The length of a video commercial can vary, but the most common durations are 15, 30, and 60 seconds. The choice depends on the complexity of the message, the platform where it will be aired, and the budget. For online platforms, shorter formats (even 6 to 10 seconds) are becoming increasingly popular for their ability to capture attention quickly.
Yes. Exterior shoots generally require a permit. We handle the paperwork and insurance so your TV commercial production Johnson City shoot stays compliant.
response within the hour
