7 Amazing Benefits of Corporate Promotional Video Production
As a business owner or entrepreneur that is consider Corporate Promotional Video Production, you’ve picked a great time! Videos are more important to business owners and brands than they ever were before. Not only do consumer want to see videos from the brands they love, but marketers that are already using video state they are beyond pleased with the outcome and love the increase in leads, consumer trust, awareness, and overall ROI.
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The benefits of Corporate Promotional Video Production are incredible. Not only will corporate promotional videos help you increase awareness of your brand and extend your reach, this video content will also result in increased rankings for your product pages and it will generate increased ROI for your brand. Just checkout these amazing Corporate Promotional Video Production benefits.
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Increased Consumer Awareness
One of the best ways to build awareness around your business is with video content. In fact, the use of corporate promotional videos for your social media and website marketing campaigns can result in up to 95% greater recall of your brand and improved overall recognition. Big businesses as well as small organizations are using Corporate Promotional Video Production to increase consumer awareness of their brands online and off.
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Increased Website Rankings
According to recent announcements by Google, brands that include video on their websites are up to 33% more likely to rank on the first page of the search results without any other major changes to their website. Additionally, social media platforms Facebook, Instagram and LinkedIn all report ranking posts that include video higher than those without. So, if you’re looking for a quick and easy way to increase your website rankings, consider Corporate Promotional Video Production.
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Increased Leads
The use of promotional videos to increase leads has long been a focus for marketers, but did you know that when you use video on social media you have the potential to get up to 1200% more engagement and interaction? According to 66% of video marketers, the use of videos in their marketing initiatives has resulted in higher overall leads.
A recent study found that 83% of marketers claim video helps them with lead generation.
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Improved Audience Trust
The use of video content can improve trust in a number of ways, even when talking about Corporate Promotional Video. Production of these types of videos can help you to improve the trust of your audience by humanizing your brand and showing them visual representations of the products that you offer. This is something that is incredibly beneficial for brands that are entirely online or almost entirely operated online.
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Higher Return on Investment
What’s the one thing that just about any corporate business owner wants? Higher ROI from any and all marketing output! Corporate Promotional Video Production can result in significantly higher ROI compared to other forms of marketing and advertising content. In fact, 87% of marketers say they are satisfied with the ROI from their video marketing and advertising efforts. Additionally, 18% of marketers stated that they began using video in 2019 because they felt clear about the ROI that they could achieve.
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Increased Client Conversions
One of the key factors for any marketing campaigns is focusing on client conversions. Naturally when we talk about Corporate Promotional Video Production being able to generate increased client conversions then it gets marketers and business owners talking.
Studies have proven that the use of corporate video on a landing page can increase conversions up to 80% and when these kinds of videos are included on social media the conversions are even higher!
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Increased Reach
Want to reach more people with your products and services so that you can build a larger audience that is going to be more likely to purchase from your business or otherwise engage with your brand? All you need is video! Corporate Promotional Video Production that focuses heavily on the use of branded video content to generate audience awareness and trust and is then shared on social media platforms such as Facebook, Instagram, TikTok, and Twitter has been found to greatly increase overall reach that a brand has online.
As you can see, the benefits of Corporate Promotional Video Production are really quick amazing if you are looking to grow your business, increase audience awareness and reach, and generate sales or a return on your marketing investment. Since these are the key KPIs that most small and large corporate business owners are looking to achieve, it’s really no wonder so many brands are turning to video as a key factor in their marketing and advertising campaigns.
If you’re ready to get started with corporate videos to promote your brand, Beverly Boy Productions specializes in Corporate Promotional Video Production. We’ll put more than two decades of experience to work for your business to help you grow and achieve your goals. Give us a call to learn more about the services we provide and the unique value that our expert corporate film production crews can bring to your brand. We can’t wait to take on a project like yours!
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