Date published:

September 1, 2022

Video Production for the Home Building Industry in Fort Wayne

Need Video Production for the Home Building Industry in Fort WayneCreating over $120 billion with over 700,000 employees. With the soaring housing market and the anticipated post-COVID 19 economy rebound, these numbers could easily increase for homebuilders. That said, a top-quality marketing campaign is so needed if you’re looking to stand out among your competition. Compared to other methods of advertisement, making videos for homebuilders in Fort Wayne is something to consider for the 400,000+ home building businesses across the U.S. We also service Auburn, Marion, and Warren.

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There are many reasons why you’ll find video to be a helpful marketing tactic for home building. It allows you to attract new clients as you maintain current ones. We work with home builders at Beverly Boy Productions to create the most captivating promotional videos, top-notch interview videos, and customer testimonials. Our team showcases how your company can provide you with the services you need and the impact that you can have on families and customers. As a result, this helps to engage your audience and allows you to reach marketing goals. 

Promotional Videos for the Home Building Industry

Showing the world what you build is beneficial when you’re striving to maintain clients. Promotional Video Production for the Home Building Industry in Fort Wayne allows you to share your business with your audience as you maintain the ones that you have. Prospective customers see your homes in video and can easily engage with your content. They like what they see and can likely return as a paying customer.

 

Short and engaging videos for home building can keep the customers coming. They’re effective in TV advertising, But they’re incredibly effective across online platforms such as your own business website, social media pages, and email campaigns. Did you know that the average Internet user spends around two and a half hours on social media daily? This is even more of a reason to utilize online video marketing. Short, promotional videos can help you to engage viewers, increase the number of clients you have, and share your homes across your social media outlets.

 Marketing Videos for the Home Building Industry

When over 82% of the Internet consists of video content, it allows you to see just how effective video marketing is. Video production for the home building industry in Fort Wayne is a phenomenal opportunity that can be used in your business. 

Videos are a great marketing tool so if you’re hoping to show off your single-unit homes or explain the details of your constructions, take a look at these aspects of video marketing:

• Sharing the word about your business, brand, products, or services
• Establishes the company as an authority in the home building industry
• Increases brand authenticity and creates a sense of trust with your clients 
• Influences buying decisions (90% of customers say video is useful for when they want to make a decision, according to Forbes)

This type of marketing offers a one-of-a-kind way to connect with your audience as you establish authority as a business and share your homes and services across the world wide webWe also service Allen, Whitley, and Wells counties.

Different types of marketing videos that can be used for marketing your homes, or even your home building company are:

• Listing Videos
• Interview Videos
• Live Q&A Sessions
• Home Buyer Advice Videos
• Special Offer Videos
• Neighborhood Videos
• New Construction Model Video Tours
• Virtual House Tours

Training Videos for the Home Building Industry

Saving time and money is something that many companies hope to do. At the same time, all companies want to train their employees to the best of their ability. Whether you’re training your masonry workers or customer care representatives, the goal is to make sure that all facets of your business run like a well-oiled machine. Personalized training videos can easily eliminate problems found with traditional in-person training. This makes it easier for companies to save money and time but also improve learning outcomes with their home building professionals.

Also, training videos:

• Provide a higher overall employee watch rate; employees are 75% more likely to engage in video training than what would be gained with manual training
• Improve flexibility; an estimated 42% of employees prefer the flexibility of video over other methods of training like scheduled in-person training or written manuals
• Have a higher retention rate; people recall upwards of 90% of what they see in a video compared to about 20% of what they read
• Can make training your team more effective while reducing training costs; each video can be used repeatedly as the easy comprehension gained makes videos 83% more effective

Videos are a simple and accessible way to engage your home building professionals while keeping training uniform throughout your company. 

Interview Videos for the Home Building Industry

You may think of the job application process if you hear the words interview videos. However, interview videos for the home building industry include different types of video marketing. Expert interview videos for the home building industry are videos that highlight your business as experts and industry leaders. Customer interviews are used to show why current customers love what your brand can do for them. 

BBP camera crew 1-10

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Expert and customer interviews build your business’s credibility and trust in the community. One shares the perspective of managers in this industry as it helps them understand the product or service they’re receiving, while the other makes it easy to see why customers love what you provide. Ultimately, both are a great idea. Video Production for the Home Building Industry in Fort Wayne can help you reach both internal and external goals.

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